Assistant Manager/Manager- GTM Jobs in Mumbai - Hotstar
Assistant Manager/Manager- GTM
Hotstar
Expired
Posted: 26 Feb 20
Job Description
Assistant Manager/Manager- GTM
MUMBAI, MAHARASHTRA
AD SALES – SALESFULL TIME
Key Responsibilities:
- Creating measurement understanding of TV, Hotstar and cross-screen through various sources/tools BARC, MAP, comScore, etc
- Analyze channel performance (impressions and ratings) closely based on BARC
- Develop templates and models for data analysis
- Develop media plans based on complex business and brand challenges
- Study trends, markets, and specific TG’s behavior to develop a repository to knowledge
- Optimize plans and evaluate performance of different plans
- Post campaign evaluation media plans on various media, brand and business metrics
- Contribute in developing long-term predictive media planning model
- Working collaboratively with multiple stakeholders to ensure time delivery of media plans
Performance Measures:
- Accurate and consistent data mining and analytics
- Ability to analyze and generate actionable insights from existing media plans
- Problem solve to develop solutions and provide actionable media plans
What to Bring:
- 3-5 years’ experience in strategy/media industry
- Tier 1 B school
- Ability to operate media (TV and digital) tools and software like BARC, comScore, etc
- Strong understanding of media measurement concepts
- Strong understanding of marketing concepts, strategy and best practice
- Excellent communication & Interpersonal skills
- Innovative & Hard working
- Proactive in approach
- High degree of comfort in working with ambiguity
Job Particulars
Role accountant
Education Any Graduate
Who can apply Experienced (2 to 3 Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id874993
Job Category 1 to 3 Yr Exp , Finance
Locality Address
State Maharashtra
Country India
About Company
Hotstar is an online video streaming platform owned by Novi Digital Entertainment Private Limited, a wholly owned subsidiary of Star India Private Limited. Hotstar currently offers over 100,000 hours of TV content and movies across 9 languages, and every major sport covered live. Highly evolved video streaming technology and a high attention to quality of experience across devices and platforms, make Hotstar the most complete video destination for Over The Top (OTT) video consumers.
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