Brand Manager Jobs in Gurgaon - Airtel X Labs
Brand Manager
Airtel X Labs
Expired
Posted: 16 Apr 20
Job Description
Brand Manager
2 - 5 years-gurgaon
Job Responsibilities :
Strategy development
· Will be responsible for brand communication development across all channels (Offline + Online) for thematic communication, product launches, device partnerships, network comms etc.
· Conceptualizing and developing the core brand strategy
· Unearth insights from primary & secondary sources, be the voice of consumer logic and consistently sharpen our strategic focus.
· Be the custodian of brand health and closely track brand’s consideration and saliency
Creative development
· Management of workflows & timelines for development of all campaigns across different mediums- TV, print, retail, digital, outdoor & radio
· Manage 3rd party vendors (e.g. film producers, photographers) to ensure we get best in class quality
In market efficiency
· Creating GTM communication toolkits for new launches and strategic interventions to propel business growth.
· Creating 360 campaigns including press, outdoors, radio and digital across the above portfolios.
· Driving brand salience by ensuring extension of national campaigns across Airtel retail stores.
Job Particulars
Role hr admin
Education Any Graduate
Who can apply Experienced (2 to 3+ Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id915703
Job Category Recruitment
Locality Address
State Haryana
Country India
About Company
The Growth team at Airtel X Labs drives user retention, acquisitions, and revenue by optimizing Airtel’s products and inventing high-impact marketing channels. For example, the growth team built the Airtel Online Store to enable customers to buy premium devices with instant credit verification and approval, and secure plans -- all under a few clicks. The team also spearheads the end-to-end homes platform and smart API platform.
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