Campaign Specialist Jobs in Delhi - Accessnext LLC

About the campaign manager role -

The Campaign Manager's primary role is to take ownership of the execution and management of email campaigns. The Campaign Manager will work directly with Sales to plan email campaigns. In addition to trafficking, the Campaign Manager will be pulling reports and learning how to analyze them for the purposes of ensuring delivery and performance of the campaigns.

Responsibilities –

• Generate demand and build pipeline through effective planning and execution of marketing activities, programs, and campaigns including the relevant use of account-based, data-driven, digital, and lead to revenue marketing tactics
• Devise B2B (business to business) integrated marketing campaigns with the aim of acquiring and retaining customers.
• Creation of various templates ( basic, html, dynamic etc..)
• Deliver regular reports of campaign results, including web analysis and evaluation of KPIs.
• Maintain regular measurement of the ROI of campaigns.
• Collect and use data to inform new campaigns and the evaluation of existing campaigns.
• Troubleshoot campaign and tool errors and performance issues

Qualifications for Campaign Manager

• Bachelor's in Marketing, Advertising or related field (preferred)
• Advanced degree in related field (preferred)
• 2+ year track record of participating in successful campaigns
• Experience overseeing simultaneous campaigns
• Very strong interpersonal skills
• Understanding of current market trends
• Excellent organizational skills

Attitude

• Entrepreneurial spirit
• Results-driven, high-performing, high-quality work attitude
• You are proactive and look to seek out the opportunities rather than waiting to be asked
• Have a strong personal interest in the marketing, market research
• You must demonstrate the maturity to work independently on a day-to-day basis and have the wisdom to know when to collaborate or escalate
• You work in a collaborative manner and are proactive-active in always seeking to improve
• You have a desire and a hunger to look at the bigger picture looking more broadly at the needs of AccessNext without being limited to just the specific campaigns or sales reps you are working with

Location - Bangalore