Copywriter Jobs in Mumbai - Hotstar
Job Description
Copywriter
MUMBAI, MAHARASHTRA
USER GROWTH – CONTENTFULL TIME
- Primary responsibility is to write really compelling and persuasive copy for Hotstar paid Subscribers.
- Working with the content team to understand key highlights in major shows, movies & live sports.
- Research about shows, movies & their characters to understand the content arc.
- Write short-form compelling copy for emails, push notifications, SMS etc to generate desirability to watch the content.
- Use self-serve analytics tools to measure performance of campaigns.
- Generate hypothesis and create A/B tests to test hypothesis.
- Meaure & track KPIs and work towards continuous improvement.
Skills and Experience:
- Experience in English and Hindi (in English script) copy-writing.
- Fluent in English and Hindi language
Job Particulars
Role content writer
Education Any Graduate
Who can apply Experienced (1 to 3+ Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id875083
Job Category 1 to 3 Yr Exp , Journalism
Locality Address
State Maharashtra
Country India
About Company
Hotstar is an online video streaming platform owned by Novi Digital Entertainment Private Limited, a wholly owned subsidiary of Star India Private Limited. Hotstar currently offers over 100,000 hours of TV content and movies across 9 languages, and every major sport covered live. Highly evolved video streaming technology and a high attention to quality of experience across devices and platforms, make Hotstar the most complete video destination for Over The Top (OTT) video consumers.
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