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Digital Marketing Head Jobs in Bangalore - K12 Techno Service

Digital Marketing Head

K12 Techno Service
experience-icon 3+ Years
salary-icon 167000 - 225000 Yearly
qualification-icon MBA/PGDM, Other Course
Expired

Posted: 15 May 20

Job Description

The Role:
- Formulate exhaustive digital marketing strategy & effectively implement them
- Translate business goals into digital marketing objectives
- Design, build and maintain social media presence for the organization
- Measure and report performance of all digital marketing campaigns, and assess against goals (ROI & KPIs)
- Brainstorm new and creative growth strategies through digital marketing
- Evaluate emerging technologies & provide thought leadership and perspective for adoption, where appropriate
- Build marketing automation campaigns using the right tools to increase engagement and revenues
Roll-Out, Execution and Alliances :
- Responsible for planning and executing digital marketing campaigns to grow online business and revenues
- Collaborate with agencies and other vendors to grow the eCommerce and digital channels
- Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
- Identify trends and insights, and optimize spend and performance based on the insights
Project Management :
- Work with internal and external stakeholders for building new platforms/websites/apps as per business requirements
- Collaborate with cross-functional teams to create landing pages and optimize the user experience
- Offer inputs to the web management team for continuous site improvements to better metrics of digital platforms
Desired Profile :
- 4+ years of experience in the domain of Digital Marketing
- Post Graduate in Marketing from a reputed B School (Tier 1 will be preferred)
- Proven experience in leading and managing SEO/SEM, email marketing, social media and/or display advertising campaigns
- Highly creative with experience in identifying target audiences and devising digital campaigns
- Knowledge and experience of using web analytics tools/ ad serving tools

Job Particulars

Education MBA/PGDM, Other Course
Who can apply Experienced (3+ Years)
Hiring Process Telephonic Interview
Employment TypeFull Time
Job Id928327
Locality Address Mathikere, New BEL Road
Country India

About Company

K12 Techno Services is a fast-growing Education Management company started by Sequoia Capital and IIM Grads with presence in Bangalore and Mumbai. The Orchids International, a chain of 30+ schools with over 30000 students is managed by K12 Techno Services end-to-end including a centralised Curriculum, Hiring, Teacher training, resource management, ERP, transport, finances, marketing and so on. 

As Digital Marketing Head at K12 Techno Services, you will be responsible for driving the vision, strategy and roadmap for the online marketing activities for the Orchids International Group of Schools. You will work with the Marketing, Ops and Management, Schools to understand how to position Orchids as a brand, and execute innovative marketing strategies to increase conversion rates through a process driven approach. You will use strong technical, analytical and leadership skills to drive the growth of Orchids Schools.

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