Digital Marketing Manager Jobs in Jaipur - Thoughtful Minds Web Services Pvt. Ltd.

Job Summary

• If you live and breathe digital marketing, we want to talk to you. 
• We are looking for a Digital Marketing Manager to develop, implement, track and optimize our digital marketing campaigns across all digital channels.

What does a Digital Marketing Manager do?

• You should have a strong grasp of current marketing tools and strategies and be able to lead integrated digital marketing campaigns from concept to execution. 
• Digital marketing managers will work with the marketing team and individually as per the project, and vendors to launch campaigns on time and on budget.

Responsibilities and Duties
Responsibilities

• Plan and execute all digital marketing, including SEO/SEM, content marketing, database, email, social media and display advertising campaigns.
  
• Design, build and maintain our social media presence
  
• Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
  
• Identify trends and insights, and optimize spend and performance based on the insights
  
• Brainstorm new and creative growth strategies
  
• Plan, execute, and measure experiments and conversion tests
  
• Collaborate with internal teams to create landing pages and optimize user experience
  
• Utilize strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touch points
  
• Instrument conversion points and optimize user funnels
  
• Collaborate with agencies and other vendor partners
  
• Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate
  

Qualifications and Skills
Requirements

• BS/MS degree in marketing or a related field
  
• Proven working experience in digital marketing
  
• Demonstrable experience leading and managing SEO/SEM/SMM, marketing database, email, social media and/or display advertising campaigns
  
• Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
  
• Experience in optimizing landing pages and user funnels
  
• Experience with A/B and multivariate experiments
  
• Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, WebTrends)
  
• Working knowledge of ad serving tools (e.g., DART, Atlas)
  
• Experience in setting up and optimizing Google Adwords campaigns
  
• Working knowledge of HTML, CSS, and JavaScript development, wordpress and constraints
  
• Strong analytical skills and data-driven thinking
  
• Up-to-date with the latest trends and best practices in online marketing and measurement