Field Marketing Manager Jobs in Bangalore - IRISHealth.in

Job Description for Field Marketing Manager

How many times you were waiting long queue to see doctor? When was the last time you were planning to visit doctor, but could not find your earlier reports? How many times you missed your child vaccination date or forget to take hypertension pill? Did you try to scan the important prescriptions store in your personal folder or digitalize your complete family health record? The vast majority people would like to track or monitor expense towards medical care of the family and if possible work on cost saving measures, well, why not?  You would wonder to click of a button, to send your records to the doctor? How can you motivate to live Happier, Healthier and Better Life?

The answer is QURIZ. We’re a Bangalore-based startup Health Management Platform which is designed to empower patients in taking care of their health and Appointments. We also are helping to transform healthcare by providing consumers with their own health IT systems for enhanced patient safety, care coordination and cost control

QURIZ | Healthand Online Wellness – that provides a suite of tools focused on making communication between Doctors and patients secure, easy, and convenient. It's the perfect replacement for unreliable paper records or various electronic systems that hold bits and pieces of your medical history.

Job Overview:

The Field Marketing Manager will work with the Management Team for the local geography to create and manage an annual field marketing plan and budget, executing integrated marketing programs, plans and activities to generate leads, drive direct and channel sales, and enhance QURIZ’s brand awareness and product/solution knowledge among prospects and customers. The role will also work closely with Marketing Operations to measure and track Marketing and Sales pipeline.

Working closely with the Sales team, the candidate should possess a wide range of IT, marketing and communications skills with a particular flair for regional PR management, event management, online marketing, market segmentation, direct marketing, marketing automation, and lead management.


Responsibilities:

• Manage the development and execution of demand gen programs
• Manage Field lead generation and marketing automation programs
• Develop and execute direct marketing plans designed to generate leads, maximize conversion rates and generate sales demand among prospects and within the customer base
• Collaborate on Field Events such as Community Conferences, seminars, trade shows and Webinars
• Collaborate on Marcoms and PR calendar
• Collaborate with the On-line marketing team to maximize website traffic and web leads, including creating or updating content to improve site performance.
• Manage local agency relationships, ensuring that marketing programs are executed flawlessly and meet goals
• Measure, track and communicate all Marketing and Sales pipeline metrics
• Be aware of, and comply with, all corporate policies.

Position Requirements

Education, Experience & Training required:

• Degree level education with 3-5 years’ experience in B2B software industry ideally with SaaS experience
• Experience developing and executing successful lead gen and sales marketing plans
• Experience with MS Office applications, CRM (Salesforce.com), marketing automation, web analytics  and campaign tracking tools.

Job Specific Specialized Knowledge & Skills:

• Strong communication and interpersonal skills and ability to work with different personalities
• Self-starter who desires to show ownership and commitment to the job
• Organization skills and ability to prioritize numerous tasks, events etc
• Strong team player
• 'Can-Do' approach to a wide and rapidly changing workload
• Commitment to professionalism and collegiality is required
• Flexibility and willingness to work on a broad variety of tasks
• Enjoy working in an informal environment with a 'start-up' culture
• Willingness to work from time to time over extended hours in order to achieve goals set by immediate manager or demanded by key customers.

Critical Performance Competencies:

• Analytical Skills
• Business Acumen
• Attention to Detail
• Communication and Influence (must be energetic and passionate about direct marketing, our products, and the company)
• Risk Taking.

Value Competencies:

• Displays passion for & responsibility to the customer
• Hires, develops & rewards great people
• Displays leadership through innovation in everything you do
• Displays a passion for what you do and a drive to improve
• Displays a relentless commitment to win
• Displays personal & corporate integrity

The benefits of being on this all-star team include:

• Competitive pay
• Great company culture and atmosphere
• Cool office in Bangalore
• Gain lots of valuable work experience much faster than you would in Corporate India