Head Of Digital Marketing Jobs - Bangalore - CoinFalcon - 3.0 to 4.0 years of experience - 22 January 2020
Job Description
We're seeking a smart, proactive, data-driven and fast learning growth marketer with hands on experience in driving paid and organic traffic across web and mobile apps, to help with implementation and monitoring of our growth strategy. Overall, you need to be super data driven and have proven experience acquiring customers, especially on mobile. We are looking for rare talents here, not someone who has managed a few campaigns.
Responsibilities
- Responsible for hands-on campaign set up across various paid search channels including Google Ads, Apple Search Ads, Reddit and other niche specific sites.
- Create and keep an updated Customer lifetime value for our main geos.
- Monitor, analyze and optimize campaign performance data to improve conversion rates, decrease cost per lead, increase ROI, and reach the company's business objectives. (add PPC keywords and negative keywords, ad copy updates, and enhancements, placement, device, geographic, demographic, and other levels).