Jr.SEO ANALYST Jobs in Bangalore - Ralecon IT Consulting Services pvt ltd

Job description:

The mission of an SEO (Search Engine Optimization) Specialist is to maximize the volume of inbound organic traffic from search engines to a website. This is accomplished through a combination of on-page and off-page techniques, including link-building, social media strategy, viral marketing, metadata sculpting, site speed optimization, content strategy, information architecture, and more.

Roles& Responsibilities:

• Experience with Google and Bing’s services, including Analytics and Webmaster Tools
  
• Experience with Google’s Keyword Tool
  
• A functional understanding of HTML and CSS
  
• The ability to work with back-end SEO elements such as .htaccess, robots.txt, metadata, site speed optimization, and related skills
  
• Proven success in link building and viral strategies
  
• The ability to deploy an effective local and long-tail search strategy
  
• A deep understanding of mobile strategy and how it relates to SEO
  
• A solid grasp of how blogging, press releases, social media, and related strategies go hand-in-hand with SEO
  
• Experience in building inbound organic search traffic and improving SERPs
  
• A background in creating reports showing web analytics data and site evaluations
  
• An up-to-date, working knowledge of current, past, and projected trends in the SEO industry
  
• Familiarity with the best tools in the trade
  
• Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  
• Track, report, and analyze website analytics and PPC initiatives and campaigns
  
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  
• Optimize copy and landing pages for search engine marketing
  
• Perform ongoing keyword discovery, expansion and optimization
  
• Research and implement search engine optimization recommendations
  
• Research and analyze competitor advertising links
  
• Develop and implement link building strategy
  
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  
• Work with editorial and marketing teams to drive SEO in content creation and content programming
  
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Desired candidate profile:

UG: any graduate

PG: any post graduate

EXP; Fresher’s

Salary: as per industry standards

Industry: IT Company

Functional area: Marketing

Role category: online/ digital marketing

Role: Search engine optimization/ SEO Specialist.