Market Analyst Jobs in Chennai - Top Anil Maarketing Company

Purpose:

• Responsible for performing research and providing insights regarding the market, trends, competitors, potential and existing customers, and current campaigns  .
  

Main Responsibilities:

• Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
• Understand business objectives and design surveys to discover prospective customers’ preferences
• Compile and analyze statistical data using modern and traditional methods to collect it
• Conduct survey, test various marketing campaign on parameters set and maintain a library on campaigns of self and competitors.
• Perform valid and reliable market research SWOT analysis.
• Conduct secondary research, including finding information from industry associations, statisticians and marketing experts.
• Be familiar with advanced statistical analysis and research methodologies, along with common computer programs.
• Interpret data, formulate reports and make recommendations
• Use online market research and catalogue findings to databases.
• Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales and methods of operation
• Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct.
• Identify new market opportunities and examine a campaign’s return on investment.
• Remain fully informed on market trends, other parties’ researches and implement best practices.