Marketing Analytics Jobs in Bangalore - Schneider Electric

Marketing Analytics

Schneider Electric

0 to 3 Years

Not disclosed

Expired

Posted: 22 Dec 20

Job Description

Role Summary

Lead the marketing analytics function for Schneider Electric India, reporting to the head of digital marketing.

Vision for this role

All problems, questions and challenges will have a data driven solution
All marketing management information and insights will be available at fingertips to make right decisions, quickly and confidently.

Desired Candidate Profile

Preferably a MBA/PGDM with 6+ years of Marketing Analytics Function.
Thorough understanding of the business, the customer, the marketing function to drive right insights
Deep knowledge in driving insights from Salesforce CRM, Marketo, social media platforms, paid media platforms
Experience in sales pipeline analytics, customer lifecycle analytics, media ROI, marketing channel optimization
Thorough experience in digital marketing attribution management using cookies, pixels, UTMs etc.
Experience in automating the BAU insights Driving development of tools that help automate data collation and basic reporting from multiple platforms so that insights churning becomes easier and faster
Must be able to prepare and maintain dashboards keeping the audience in mind
Deep experience Excel and PowerPoint to generate and present insights
Experience in Tableau is a plus

Key differentiator

Generation of reports is the hygiene factor for this role. Preference will be given to candidates who can drive insights from data and who can use business understanding to proactively answer the unasked questions.

Primary Location

IN-Karnataka-Bangalore

Schedule

Full-time