Marketing Automation Jobs in Delhi - Convosight
Marketing Automation
Convosight
Expired
Posted: 05 Jun 20
Job Description
Job Location: Delhi
About The Role
We are looking to hire an experienced marketer to setup and run automated marketing campaigns to drive lead nurturing, conversion and retention. You will be responsible for Data Management, User Segmentation, Performance Measurement and reporting. Work closely with Product and Tech on User Journeys and to identify events and metrics to be captured. Setup funnels to measure conversion rates across segments and journeys. Drive end to end campaign management from segmentation, ideation, content, distribution and measurement.
Absolutely Required Experience
About The Role
We are looking to hire an experienced marketer to setup and run automated marketing campaigns to drive lead nurturing, conversion and retention. You will be responsible for Data Management, User Segmentation, Performance Measurement and reporting. Work closely with Product and Tech on User Journeys and to identify events and metrics to be captured. Setup funnels to measure conversion rates across segments and journeys. Drive end to end campaign management from segmentation, ideation, content, distribution and measurement.
Absolutely Required Experience
- Min. 3Yrs+ in Marketing Automation at SaaS Company.
- Min. 5Yrs of experience in Digital Marketing domain is preferred.
- 2Yrs+ exp in tools like Webengage, Clevertap, BareMetrics, Mixpanel, Google Analytics
- Consumer mindset to understand user experience, persona, personalised marketing.
- Good knowledge of Segment.io for Data Management.
- Strong attention to details, problem-solver and independent performer.
- Data Management, Segmentation, Campaigns & Journey Setup and Execution.
- Setup of User Funnels, Campaign Performance Reporting and Insights.
- Project and track KPIs: Open Rates, Click Rates, Lead Generation, Conversion.
- Work closely with data engineers to maintain data integrity and accuracy.
- Conduct A/B testing for improvements of metrics and KPI.
- Experience in reporting, analysis for marketing and product for consumer or SaaS product using Power BI and/or Kibana.
- Bachelors Degree in Statistics, Mathematics, Engineering, Economics
Job Particulars
Education Other Course
Who can apply Experienced (2 to 3+ Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id938584
Job Category Sales and Marketing
Locality Address
State Delhi
Country India
About Company
Convosight
Convosight is the world's first community management platform for entrepreneurs who are looking to build, grow, engage, and monetize their online communities. The product is first of its kind, launched initially for Facebook Groups Admins, uses techniques in Machine Learning and Data Analytics to give proven recommendations for engagement and growth in members for
Facebook Group, along with great features on moderating and management. With offices in
Delhi and Hyderabad, the Company is backed by institutional capital of Sequoia's India Surge and Ivycap Ventures.
Facebook Group, along with great features on moderating and management. With offices in
Delhi and Hyderabad, the Company is backed by institutional capital of Sequoia's India Surge and Ivycap Ventures.
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