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Marketing Automation Specialist Jobs in Bangalore - Kaseya

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Marketing Automation Specialist
Kaseya
Kaseya
Last Date 24 Aug 2020
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Kaseya - Job Details

Date of posting: 25 Jun 20
Marketing Automation Specialist

We are hiring a Marketing Automation Specialist to be a key contributor to our growing marketing automation practice. You will be responsible for the management and day-to-day operation of Kaseya’s marketing technology and automation systems, specifically Pardot and Salesforce.com, to optimize our programs and initiatives for improved ROI. You will work closely with global marketing colleagues to adopt industry best practices for building and executing automated campaigns, measuring performance and optimizing marketing results. The role will report to the Marketing Automation Manager for Kaseya.

Ideal candidates bring proven marketing automation experience, as well as a strong understanding of B2B digital marketing and lead generation.

Responsibilities Of The Role
  • Design, build, execute and optimize marketing programs and campaigns within Pardot and Salesforce.com to deliver measurable results.
  • Create emails, landing pages, templates, forms, nurture programs, lead scoring, in accordance with industry best practices and Kaseya standards.
  • Test and QA marketing automation programs.
  • Manage the contact database; upload lists; maintain segmentation; uphold data hygiene standards; optimize email deliverability.
  • Oversee various technology integrations including CRM, webinar platforms, data enhancement tools, etc.
  • Conduct A/B and multivariate testing on subject lines, creative and copy tests; consistently meet or exceed ley performance indicators.
  • Measure, track, analyze, and regularly report on the effectiveness of programs; create projections and measure ROI.
  • Monitor technology developments and trends; make recommendations for adoption at Kaseya.

Essential Experience & Qualifications
  • Bachelor's degree or equivalent with 3-5+ years of relevant work experience
  • 3+ years of marketing automation experience in Pardot and Salesforce.com. Strong preference for Pardot certification.
  • Deep understanding of demand generation, lead lifecycle, lead nurturing and lead management.
  • A proven history of delivering high quality projects on time and within budget guidelines.
  • Experienced in webinar hosting platforms, including scheduling, prepping, hosting, recording, and follow up.
  • Track record of outstanding success marketing to mid-sized businesses and Managed Service Providers.
  • Excellent marketing project management skills to allow for timely planning, executing and reporting on multiple marketing projects at the same time, and the ability to perform in fast-paced and high-energy environment.

The Ideal Candidate Will Be
  • A highly professional and self-motivated individual, who is analytical and passionate about details, and consistently goes above and beyond expectations.
  • An energetic team player and self-starter with exceptional organizational, interpersonal, and communication skills.
  • Highly motivated individual who thrives in a fast-paced team environment and is readily adaptable to changing market and organizational requirements.

Job Summary

Job Type : Full Time
Job Category : Diploma,BSc/BCA/BBM,Sales and Marketing,Management
Hiring Process : Face to Face Interview
Who can apply : Experienced (3 to 3+ Years)

About Kaseya

Kaseya
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Kaseya recruiting Marketing Automation Specialist Experienced(3 to 3+ Years) candidates candidates nearby Bangalore.Kaseya vacancies for Marketing Automation Specialist is recruited through Written-test, Face to Face Interview etc.
Kaseya Company recruits a lot of Experienced(3 to 3+ Years) candidates candidates every year based on the skills . The candidates with M.Com, BBA/BBM, MA, BSc, BCA, BSW, BEd, MEd, BFA, PG Diploma, MSc, M Phil / Ph.D, Diploma, B.Com, MCA are selected to full fill the vacancies in Management Trainee job field. The candidates nearby Bangalore can apply for Marketing Automation Specialist position in Kaseya. All candidates should have a degree or post-graduation in the required field based on the requirement mentioned. The jobs are available in Full Time basis. When it comes to the Kaseya recruitment, candidates are mostly chosen for the department of Management Trainee . To learn more about the current jobs and other details, it is better to go through official site of Kaseya and Freshersworld. Find the latest jobs near you and near your home. So, that you don’t need to relocate. The Freshersworld is a leading employment portal that researches the official site of Kaseya and provides all the details about the current vacancies, the application process, selection process, interview test details, important dates and other information. Search and apply for the top job positions in Kaseya and near your city and get a secured career.