Marketing Manager Jobs in Bhilai,Bilaspur,Raipur - Shree Vibgyor
Job Description
JOB DESCRIPTION
DESIGNATION: MARKETING MANAGER
Location: RAIPUR
· Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door
· Deploy successful marketing campaigns and own their implementation from ideation to execution
· Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
· Produce valuable and engaging content for our website and blog that attracts and converts our target groups
· Build strategic relationships and partner with key industry players, agencies and vendors
· Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
· Oversee and approve marketing material, from website banners to hard copy brochures and case studies
· Measure and report on the performance of marketing campaigns, gain insight and assess against goals
· Analyse consumer behaviour and adjust email and advertising campaigns accordingly
REQUIREMENTS
· Demonstrable experience in marketing together with the potential and attitude required to learn
· Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
· Solid knowledge of website analytics tools (e.g., Google Analytics, Net Insight, Omniture, Web Trends)
· Experience in setting up and optimizing Google AdWords campaigns
· Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
· A sense of aesthetics and a love for great copy and witty communication
· Up-to-date with the latest trends and best practices in online marketing and measurement
Qualifications: Graduate in Marketing, sales, or related field
SALARY: 15 – 20 K, Experience – 2 yrs
Timings: 9.30 am to 7.30 pm