Online Marketing Manager Jobs in Ghaziabad - DK Industries

The Online Marketing Manager will maintain, develop and execute marketing strategies for the e-commerce business. This leader will manage affiliate marketing, Google advertising, re-targeting advertising and all other digital marketing channels to increase revenue and grow the A’GACI brand. This position is located in Los Angeles, CA.

 Duties and responsibilities

• Develop and execute digital marketing strategy that supports the overall brand strategy, leading to increased customer engagement, increased traffic, channel growth, customer acquisition, referral and traffic and ultimately revenue.
• Manage and execute successful affiliate marketing, Google advertising, social media advertising and other digital marketing programs.
• Maintain and grow revenue from existing channels and spearhead new channel development to help establish a proper online marketing cadence and calendar.
• Work with the creative team to have all marketing collateral available for various marketing programs.
• Own and maintain tactical marketing plan and calendar for all marketing platforms.
• Work closely with cross functional teams across the organization to establish internal processes that supports promotion of our content and brand and delivering exceptional customer experience.  
• Track, measure, and analyze performance of marketing content and campaigns. Provide timely communication of weekly/monthly channel metrics, results/post-campaign evaluation, marketing and advertising trends, and competitive analysis
• Performs other duties and special projects as assigned
• Ensure deliverables meet strategic goals and drive the business forward based on department/company objectives.
• Allocate and manage annual digital marketing budget, including ongoing invoice management.

• A passion for fashion marketing.
• A strong understanding of current digital and traditional marketing channels.
• 3-5 years experience developing and managing marketing strategies in the fashion retail industry with a proven track record of success. 
• Bachelor degree or higher in marketing or related field.
• Strong written and verbal communication skills.
• Google Ad words certification a plus.
• Firm understanding of email marketing principles.
• Proven ability to multi-task and work in a fast-paced, deadline-oriented environment.
• Excellent written and verbal communication skills with a strong attention to detail.