Product marketing manager Jobs in Bangalore - IRISHealth.in

Job Description for Product Marketing Manager

How many times you were waiting long queue to see doctor? When was the last time you were planning to visit doctor, but could not find your earlier reports? How many times you missed your child vaccination date or forget to take hypertension pill? Did you try to scan the important prescriptions store in your personal folder or digitalize your complete family health record? The vast majority people would like to track or monitor expense towards medical care of the family and if possible work on cost saving measures, well, why not?  You would wondered to click of a button, to send your records   to the doctor? How can you motivate to live Happier, Healthier and Better Life?

The answer is QURIZ. We’re a Bangalore-based startup Health Management Platform which is designed to empower patients in taking care of their health and Appointments. We also are helping to transform healthcare by providing consumers with their own health IT systems for enhanced patient safety, care coordination and cost control

QURIZ | Health and Online Wellness – that provides a suite of tools focused on making communication between Doctors and patients secure, easy, and convenient. It's the perfect replacement for unreliable paper records or various electronic systems that hold bits and pieces of your medical history.

Job Overview:

The Manager of Product Marketing brings a wealth of go-to-market experience including proven processes for repeatedly readying all customer touch points for successful launch. He or she is a respected manager and mentor with a flair for developing exceptionally productive high performance and collaborative teams who package and deliver innovative solutions that are widely embraced in the marketplace.  He or she will lead an experienced team of product marketers who are responsible for maximizing channel and direct revenue, adoption and utilization of the entire portfolio of QURIZ’s products and services.

 Our ideal candidate has a strong track record marketing cloud-based business solutions; a flair for developing compelling positioning and messaging; deep experience building vertical and persona-based sales enablement tools, and a proven ability to collaborate with product management and development teams to bring new innovations to market.

Position Requirements

Responsibilities:

• Partners with executive leadership to define the overall product strategy for the Healthcare Marketplace
• Assists in defining revenue and key growth opportunities by identifying and launching multiple new products/services each year.
• Owns product P&L (or revenue) and performance analysis to identify challenges and forecast opportunities
• Owns working with R&D, Sales, Business Development and Marketing, to identify and prioritize the business unit road map across all segments and geographies
• Responsible for creating business cases for major features and new products, services and bundles
• Work directly with marketing and sales to understand marketing requirements and product gaps by segment
• Work closely with sales, new prospects, customers, and partners to identify new products and services then drive and champion securing prioritization on the roadmap.
• Conduct market research, lead focus groups, and engage in an on-going dialog with customers and non-customers
• Owns product marketing plans for all stages of the product lifecycle.
• Continually refine and update all product, service and package messaging, positioning, and collateral for each of QUIRZ's products and services within the Indian marketplace.
• In collaboration with finance, accounting, marketing and legal, oversee and/or influence appropriate pricing, positioning, packaging and promotional strategies
• Oversee and coordinate all new product and service launch activities, working cross-functionally with all internal stakeholders and customer touch points to assure timely and successful launch
• Provide vision and leadership for the product marketing team cross-functionally communicating priorities, challenges and accomplishments.
• Provide guidance on individual solution strategies while ensuring alignment with overall plan and corporate goals.
• Provide subject matter expertise for all products and product marketing strategies, to ensure consistent messaging and ongoing education and development of team skillsets and career growth including product knowledge, marketing skills, industry knowledge, presentation and leadership skills, etc.
• Be aware of, and comply with, all corporate policies.

Education, Experience & Training required:

• 8+  years in Marketing, Product/Program Management, Product Marketing roles – experience in travel and software industries is a plus
• 4+ years Management experience
• BA or BS required, MBA preferred
• Proficiency in Microsoft Office (for presentation purposes) and Project Management tools required
• Ability to pass a background check

Job Specific Specialized Knowledge & Skills:

• Strong interpersonal skills – able to motivate and drive other organizations without direct authority over those organizations
• Extremely resourceful – leveraging all resources both internal and externally to drive business performance
• Strong project/program management skills and experience applying proven product marketing frameworks
• Experience change manager having successfully driven sustainable process improvement
• Experience developing marketing and strategic business plans, pro forma financials
• Strong experience and knowledge in the activities required to ensure a successful service launches – e.g. field tools/training and market launch activities (promotions, PR, analyst briefings, lead client spokespeople, etc.)
• Experience in developing relationships with field personnel to both capture field needs relative to selling new offerings and motivating the field organizations (direct and indirect)
• Ability to work effectively in matrix organizations collaborating with both Segment Marketers and Product Strategy teams to bring new offerings to market
• Independent and strategic thinker requiring minimal supervision for decision-making and resolution of business performance obstacles and conflicts

Critical Performance Competencies:

• Excellent writing, presentation skills and communication skills to keep everyone aligned
• Extremely strong project/program management skills
• Strong relationship skills – both in developing relationships with the field, other cross-functional constituents as well as critical third party resources when necessary
• High level of negotiation skills for team buy-in and commitment

Value Competencies:

• Displays passion for & responsibility to the customer
• Hires, develops & rewards great people
• Displays leadership through innovation in everything you do
• Displays a passion for what you do and a drive to improve
• Displays a relentless commitment to win
• Displays personal & corporate integrity

The benefits of being on this all-star team include:

• Competitive pay
• Great company culture and atmosphere
• Cool office in Bangalore
• Gain lots of valuable work experience much faster than you would in Corporate India