Search Engine Optimization Jobs in Lucknow

Search Engine Optimization

Barrownz Group

0 Years

10000 - 25000 Monthly

Expired

Posted: 12 Nov 18

Job Description

Job brief

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.

Responsibilities

Execute tests, collect and analyze data and results, identify trends and insights in order to achieve maximum ROI in paid search campaigns
Track, report, and analyze website analytics and PPC initiatives and campaigns
Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
Optimize copy and landing pages for search engine marketing
Perform ongoing keyword discovery, expansion and optimization
Research and implement search engine optimization recommendations
Research and analyze competitor advertising links
Develop and implement link building strategy
Work with the development team to ensure SEO best practices are properly implemented on newly developed code
Work with editorial and marketing teams to drive SEO in content creation and content programming
Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Requirements

Proven SEO experience
Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
Solid understanding of performance marketing, conversion, and online customer acquisition
In-depth experience with website analytics tools (e.g, Google Analytics, NetInsight, Omniture, WebTrends)
Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, Search Ignite)
Experience with A/B and multivariate experiments
Working knowledge of HTML, CSS, and JavaScript development and constraints
Knowledge of ranking factors and search engine algorithms
Up-to-date with the latest trends and best practices in SEO and SEM
BS/MS degree in a quantitative, test-driven field

Job Particulars

Role seo social media

Education Certificate Course (ITI), BCA, BE/B.Tech, BSc, MCA, Vocational Training

Who can apply Freshers

Hiring Process Written-test, Face to Face Interview, Telephonic Interview

Employment TypeFull Time

Job Id508590

Job Category Digital Marketing , Analyst / Analytics , Logistics / Transportation

SkillsDigital Media Marketing PPC Social Media Marketing

Locality Address

State Uttar Pradesh

Country India

About Company

Established in 2016, The Company has been promoted by some highly experienced professionals dedicated to provide total business solutions under one roof. It possesses not only the latest business ideas but also the most knowledgeable and experience hands to offer most desirable business ideas. We are providing management consulting services on innovation, strategy, and problem solving and business transformation to our clients. As global leaders in performance excellence, our business consultants partner with clients in bringing effective solutions to meet the inherent challenges of their critical business activities. This translates into better decision making processes and actions that produce results, giving them a distinct business advantage in the marketplace.

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