Freshersworld does not charge any amount for job placement. Beware of fraudsters who ask you to pay on the pretext of giving a job. Know More

Post A Job

Social Analytics Professional Jobs in Bangalore - IBM

Social Analytics Professional

IBM
experience-icon 3+ Years
salary-icon Not disclosed
qualification-icon Any Graduate
Expired

Posted: 10 Aug 21

Job Description

Introduction
At IBM, work is more than a job - it's a calling: To build. To design. To code. To consult. To think along with clients and sell. To make markets. To invent. To collaborate. Not just to do something better, but to attempt things you've never thought possible. Are you ready to lead in this new era of technology and solve some of the world's most challenging problems? If so, lets talk.

Your Role and Responsibilities
The Social Analytics Professional in the Account Based Engagement (ABE) discipline will report to the Account Based Engagement (ABE) Manager of the India Demand Hub, and will be responsible for delivering timely and relevant social intelligence for Kyndryl’s strategic accounts. In this position, he/she will be required to work closely with the Account teams to identify online influencers on key issues, provide analysis of social landscape, audience demographics, etc, as well as support Field Marketers in developing the marketing/social strategy.
Responsibilities include:
Develop new listening frameworks around audience, competition, conversations and expansion opportunities
As the SME, enable the ABE Field Marketers on audience personas, usage of social tools and other scalable areas
Support the adding of research and intelligence on named stakeholders within the cluster accounts
Analyze data from social and non-social data sources to provide insights around accounts
Measure performance of events/campaigns/assets
Enable Field Marketers to create/complete network maps to guide account teams expand relationship in client organization, demand-based
Contribute to market/competitive landscapes that can guide Field Marketers in creating go-to-market strategy
Present deliverables with commentary, verbatim and visualization of data, while storytelling the findings, conclusions and PoV
Ensure quality, accuracy and attention to detail: data gathering, data processing and reporting
Determine KPIs and reporting models
Work with Account teams to identify online influencers on key issues, provide analysis of social landscape, conversation volume, engagement, message velocity, audience demographics and related dimensions
Support Field Marketers in developing the marketing/social strategy
Create and optimize social assets to support ABE engagement plans and achieve outcomes
The Social Analytics professional in the ABE discipline in India, will closely partner with the Field Marketers, Sales and broader teams to develop the strategy, insights and business outcomes to help drive the 3 Rs (Revenue/Signings, Reputation, Relationships) for our base accounts as well as new logos. Are you ready to lead in this new era of technology and solve some of the world's most challenging problems? If so, let’s talk.


Required Technical and Professional Expertise
More than 8 years of experience in Technology Industry
5+ years of Social Analytics experience
Master’s degree or MBA (Marketing and/or Information Technology)
Strong communication skills to enable impressive and insightful conversations with Sales and other teams
Experience and/or passion for Account Based Engagement


Preferred Technical and Professional Expertise
Extremely result-oriented and creative collaborator
Focus on data-driven marketing transformation
Strong research, analytical and problem-solving skills and attention to detail
Dedication, sincerity and the right attitude towards work
Thrives in metrics and data-driven environments

Job Particulars

Education Any Graduate
Who can apply Experienced (3+ Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id1284302
Job Category Tech Support
Locality Address
Country India

About Company

International Business Machines Corporation (IBM) is an American multinational information technology company headquartered in Armonk, New York, with operations in over 170 countries. The company began in 1911, founded in Endicott, New York, as the Computing-Tabulating-Recording Company (CTR) and was renamed 'International Business Machines' in 1924.
Jobs By Location
Others also searched for
Job & career videos
scroll-icon scroll-icon
scroll-icon youtube-img
scroll-icon youtube-img
scroll-icon youtube-img
scroll-icon youtube-img
scroll-icon youtube-img
scroll-icon youtube-img
scroll-icon youtube-img
scroll-icon youtube-img
scroll-icon youtube-img
ARE YOU A FRESHER? REGISTER NOW
Looking for your first Dream Job?
Update Resume
Upload Resume