1. Create content( Create true-to-brand, scroll-pausing cool creative communication, write brand stories, positioning statements, and brand messaging statements) for social networks such as Instagram, Facebook, Pinterest, and Twitter
2. Build and execute a social media strategy through competitive market research, platform determination, benchmarking, and messaging, and audience identification to assist in brand building
3. Strategize new campaigns to increase engagement on social media
4. Assisting the creative team with the design of promotional materials.
5. Coordinate for the influencer program by adding new and servicing existing influencers/bloggers onboard
6. Work on the execution of monthly calendars - daily updates, graphics, giveaways, videos, gifs, etc.
7. Carry out online brand management
8. Explore new market channels