Analytics- Account Management Job in Datawrkz Business Solutions Private Limited at Chennai

Founded in 2013, Datawrkz is a leading advertising technology provider for publishers, agencies, and brands. The company is headquartered in the US and has offices in India and Singapore. Datawrkz works with both agencies and publishers to help them leverage the programmatic paradigm. On the demand side, Datawrkz functions as an independent trading desk to power digital media strategy, planning, and execution on behalf of their agency and brand clients in a transparent financial model. On the supply side, Datawrkz drives higher yield for publishers through proprietary programmatic technology such as header bidding and innovative ad units.

Selected intern's day-to-day responsibilities include:

1. Work closely with the account management team to understand campaign objectives, structure, and metrics
2. Collect and analyze in-depth, various campaign level data by applying various analytical/quantitative techniques and provide suggestions relevant to the KPIs
3. Liaise with the product engineering team to collect/automate data collection process for analysis
4. Apply own thought, analysis and account manager feedback to provide actionable insights to drive campaigns to success
5. Participate in campaign optimization discussion

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