Associate - Performance Marketing Jobs in Mumbai - Lalamove
Job Description
Must-haves
- Problem-solver: To be able to find solutions to move User Acquisition numbers
- Test & Learn Mentality: To be open enough to try new channels and learn from them
- User Empathy: To be be able think from a perspective of a user & build user journeys which are seamless
- High autonomy: Self-organized, passionate with a can-do attitude and own end-to-end projects
- Data Driven: Utilize existing data on hand to make informed decisions
- Performance driven mindset: To use data on hand to inform resource allocation
- Expert in Adwords & Paid Social: Have hands-on execution experience in managing adwords, paid social campaigns
- Execute day-to-day paid advertising campaigns on Facebook & Adwords manager
- Monitor budgets, ensure accurate tracking, report to stakeholders about day to day performance of campaigns
- Plan, coordinate and execute all areas of paid advertising campaign by coordinating frequently with designer and copywriter.
- Improve conversion rate metrics by analysing the acquisition funnel and come up with retargeting solutions to reduce funnel leakage
- Dig into daily performance, identify opportunities and adjust budgets and bids
- Evaluate ROI on ad spend and stop non performing ads.
- A relevant degree in Marketing or Quantitative field is advantageous
- Minimum 2 years work experience in executing and strategizing User Acquisition Campaigns via adwords
- Experience in devising scalable Paid Social and SEM optimization strategies
- Experience in mapping out and improving User Acquisition funnels
- Prior experience in working in a hyper growth startup environment
- Comfortable wearing multiple hats at a time
- Ability to effectively collaborate with designers and other members of marketing team in order produce desired output
- Consistently seek to improve existing processes and strategies
- Fluent in English and Hindi
Job Particulars
Education Diploma, M Phil / Ph.D, B.Com, M.Com, MA, BBA/BBM, BCA, BEd, BSc, MCA, MEd, MSc, PG Diploma, BFA, BSW
Who can apply Experienced (2 Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id949894
Job Category Diploma , Sales and Marketing
Locality Address
State Maharashtra
Country India
About Company
Lalamove
Lalamove is disrupting the logistics industry by connecting customers and drivers directly through our technology. We offer customers a lightning fast and convenient way to book delivery and moving services whether they are at their home, at work or on the go. People talk about O2O, we live it!
Currently, Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders everyday.
With 1600+ employees spread across SEA, INDIA and LATAM, our 6-years old company has reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since.
Our strength lies in our internal values, namely Passion in serving local communities, empowering SMEs and our driver partners, Execution and Grit because that is how we differentiate ourselves by never giving up and striving for excellence, and Humility - awareness in ourselves to learn from others and never stop improving.
At Lalamove, we strongly believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head on to find the most innovative solutions for the world’s delivery needs.
Our vision is to bring communities closer and make city life easier by allowing fast and convenient circulation of goods. We realize this vision with a ‘global’ approach, building a robust operations team to adapt our product to local networks of businesses and delivery contractors. At the same time, we have an ambition to build an international brand by establishing an even more global presence.
Currently, Lalamove is a leading global on-demand delivery platform with millions of delivery partners serving millions of orders everyday.
With 1600+ employees spread across SEA, INDIA and LATAM, our 6-years old company has reached unicorn status in 2018, is well funded by prominent VCs and has kept growing at tremendous speed since.
Our strength lies in our internal values, namely Passion in serving local communities, empowering SMEs and our driver partners, Execution and Grit because that is how we differentiate ourselves by never giving up and striving for excellence, and Humility - awareness in ourselves to learn from others and never stop improving.
At Lalamove, we strongly believe in the power of community. Millions of drivers and customers use our technology every day to connect with one another and move things that matter. Delivery is what we do best and we ensure it is always fast and simple. Since 2013, we have tackled the logistics industry head on to find the most innovative solutions for the world’s delivery needs.
Our vision is to bring communities closer and make city life easier by allowing fast and convenient circulation of goods. We realize this vision with a ‘global’ approach, building a robust operations team to adapt our product to local networks of businesses and delivery contractors. At the same time, we have an ambition to build an international brand by establishing an even more global presence.
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