Digital Marketing Executive Jobs in Kolkata - Maclean International Solutions Pvt Ltd
Job Description
Job description:
- The candidate must have a good understanding of web analytics
- You must be able to define marketing strategy and ensure all digital channels and tools are fully exploited.
- You must ensure excellent marketing and sales performance for company.
- The candidate must have a good understanding of content marketing, advertising, e-mail marketing, PPC campaigns, branding, SEO/SEM etc.
Responsibilities:
- Helping to improve the conversion from website/ apps Coming with campaign & segment ideas for re-targeting inactive/lost customers and using various marketing channels like Email, SMS, Push etc to achieve the same.
- Review metrics (like traffic, orders, conversion rates), competition and formulate proactive plans accordingly.
- Coordinating with our Sales, Customer Success and Product Team for planning and executing digital marketing for products.
Job Particulars
About Company
Maclean Internationals is a global conglomerate of vital business ventures that focuses on different service sectors which has successfully cornered the worldwide markets. It is the amalgamation of companies that provides first-class solutions to industries and businesses. Maclean’s business ventures reach out to the core service sectors that corner the market globally, thereby serving a paramount domain in worldwide market sectors.
Maclean is constantly on par with modifying customer needs, forecasting and setting future trends of multifarious industries. The team’s ample dedication and on-time delivery of solutions has positioned Maclean as one of the top blue-chip company with a worldwide recognition.
Our extensive ventures provide one-stop solution to multiple diverse industries with strong expertise in Technology, Telecom, BPO and Education. The core industries we focus on are:
- Education
- Tours and Travels
- Retail
- Healthcare