Digital Marketing Executive Jobs in Thrissur - Anvita Tous2Health

HOT JOB

Digital Marketing Executive

Anvita Tous2Health

0 Years

Not disclosed

Expired

Posted: 10 May 18

Job Description

We are looking out for candidates who have a passion for all things related to marketing like advertisement, awareness, promotion, and at the same time adopt, use Internet concepts and technologies like Search Engines, Social Media, Videos, Blogs, Email Campaigns.
The candidate must have an aptitude for continuous learning while carrying out routine day to day activities like
Plan, ideate, conceptualize, execute and monitor the presence of social media (Twitter, Facebook etc.) for various clients
Setup and manage online adverts through Google Adwords, Facebook Ads etc.
To generate leads or increase visibility for clients campaigns in accordance with customer requirements.
Actively contribute towards SEO efforts by link building, off page work. (keyword, image optimization etc.)
Continuous learn about latest online marketing trends and keep strategies up-to-date
Regularly coordinate with Team Leaders, marketing team, supporting teams (such as programmers, customer care/account owners), to launch, execute and complete campaigns on time and within budget.
Execute various activities like Blogs, Newsletters, to generate traffic/leads from the website.
As an Internet Marketing Executive, a selected candidate would be placed in one of the departments based on the candidates' aptitude and skill sets identified during the course of the selection process(Written and Direct.)
Based on performance and learning, they could also get opportunities to work in all spectrums of Internet Marketing available within the organization.
Inter-Departmental learning is based purely on Aptitude and Drive of each individual.

The role of Internet Marketing Executive irrespective of the department that he/she is working in is as below-

Increasing relevant traffic to websites (clients websites and company-owned)through one or all of the below activities Organic search engine listings.
Social media platforms (like Facebook, Twitter, YouTube)
Blogs Email marketing.
Paid Ad Campaigns.
Classifieds and Directory Listings
Generate leads from the traffic generated to the websites via the above by use of smart engagement and call-to-action. Search Engine Optimization includes exposure to or experience in the below-
Researching and resolving HTML code and content, link architecture and navigation issues.
Continually monitoring organic search rankings to increase traffic and sales.
Researching keywords using tools. Should be able to do both on-page and off page optimization.
Competitor Analysis, Keyword Research, Content analysis, Meta title analysis & writing and Managing Google Analytics
On site and off site SEO work, Maintain Blog and Forum which should be regularly updated.
Should have good knowledge of Social media Network ( Facebook, Twitter) Marketing.
Fan Page building and Twitter updates
Troubleshoot SEO problems & propose resolutions for SEO implementation Issues on the website
Stay on top of current search engine news, trends, SEO practices, and emerging items of interest.
Work with content writers to drive SEO parameters in content creation for websites
Work in close coordination with the Sales team, Website Design and Development Team
Content writers in order to ensure good results for the clients. Social Media Department includes exposure or experience in the below