Digital Marketing Executive Jobs Opening in Cosmosun-india-private-limited at Bhosari, Nagpur, Pune, Chandrapur
Job Description
Position Overview
A Digital Marketing Executive is responsible for planning, implementing, and managing online marketing campaigns to promote a company’s products, services, or brand. The role combines strategic thinking, creativity, technical skills, and data-driven decision-making to achieve marketing objectives.
The Digital Marketing Executive works to increase online presence, generate leads, drive traffic, and enhance customer engagement across various digital channels. They collaborate closely with content creators, designers, SEO specialists, and sales teams to maximize the impact of campaigns.
Key Responsibilities
1. Digital Campaign Management
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Plan, execute, and monitor campaigns across platforms like Google Ads, Facebook, Instagram, LinkedIn, and Twitter.
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Optimize campaigns to achieve KPIs such as clicks, impressions, conversions, and ROI.
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Track and analyze campaign performance to improve efficiency.
2. Content Marketing & Social Media Management
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Develop, schedule, and manage content for social media channels, blogs, and newsletters.
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Engage with the online community, respond to comments, and maintain brand voice.
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Collaborate with content creators to produce visually appealing and informative content.
3. Search Engine Optimization (SEO) & Search Engine Marketing (SEM)
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Conduct keyword research and optimize website content for search engines.
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Monitor website traffic, rankings, and conversions using tools like Google Analytics.
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Manage paid search campaigns to improve visibility and attract targeted traffic.
4. Email Marketing & Lead Generation
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Design and execute email campaigns to nurture leads and maintain client engagement.
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Segment email lists, personalize messages, and track open/click rates.
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Collaborate with sales teams to convert leads into customers.
5. Analytics & Reporting
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Track key performance metrics across digital platforms.
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Generate regular reports highlighting campaign performance, website analytics, and ROI.
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Provide actionable insights to improve strategy and optimize budgets.
6. Branding & Online Presence
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Maintain consistent brand messaging across all digital platforms.
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Monitor online reputation and respond to customer feedback.
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Explore innovative digital marketing strategies to enhance brand awareness.
Skills and Competencies
Core Skills
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Strong understanding of digital marketing tools and platforms.
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Knowledge of SEO, SEM, social media, content marketing, and email campaigns.
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Ability to analyze data and make informed decisions to optimize campaigns.
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Creativity in designing campaigns, content, and advertisements.
Behavioral Competencies
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Analytical Thinking: Ability to interpret metrics and improve performance.
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Attention to Detail: Ensure accuracy in content, targeting, and reporting.
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Adaptability: Keep up with rapidly changing digital trends and tools.
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Teamwork: Collaborate with designers, content creators, and sales teams.
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Problem-Solving: Resolve issues related to campaigns, reach, or performance efficiently.
Technical Competencies
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Proficiency in tools like Google Analytics, Google Ads, SEMrush, Ahrefs, Hootsuite, Mailchimp, and similar platforms.
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Basic knowledge of HTML, CSS, or website CMS is advantageous.
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Experience with graphic design or video editing tools (Canva, Adobe Creative Suite) is a plus.
More information about this Digital Marketing Executive Job
Please go through the below FAQs to get all answers related to the given Digital Marketing Executive job
- What are the job requirements to apply for this Digital Marketing Executive job position?
- Ans: A candidate must have a minimum of fresher as an Digital Marketing Executive
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BA, BBA/BBM, BCA, BSc
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Digital Marketing Executive is a work from home job?
- Ans: Yes,its a Work from Home Job.
- How many job vacancies are opening for the Digital Marketing Executive position?
- Ans: There are immediate 1 job openings for Digital Marketing Executive in our Organisation.