Digital Marketing Executive Jobs Opening in Flumen Copia at Ambalamukku, Beemapalli, Choozhampala, Thiruvananthapuram
Digital Marketing Executive
0 Years 
16000 - 22000 Monthly 
Diploma(Commercial Art/Fine Art/Graphics, Electronic Media) 
Job Description
Job Summary:
A Digital Marketing Executive is responsible for developing, implementing, and managing online marketing campaigns that promote a company’s brand, products, or services. The role involves overseeing various aspects of digital marketing, such as SEO, social media, content marketing, email campaigns, paid advertisements, and analytics. The ultimate goal is to drive traffic, generate leads, and increase customer engagement through strategic use of digital channels.
This role is suitable for tech-savvy, creative, and analytical individuals who thrive in a fast-paced, results-driven environment.
- Assist in planning and executing digital marketing campaigns.
- Support SEO initiatives including keyword research and link building.
- Manage social media accounts and engage with audiences.
- Create reports to track performance and provide recommendations.
- Collaborate with content creators for blog posts, newsletters, and social media content.
Key Responsibilities:
1. Digital Campaign Planning and Execution:
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Plan and execute digital marketing strategies across platforms including Google, Facebook, Instagram, LinkedIn, YouTube, and others.
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Develop integrated marketing campaigns to support specific business goals such as lead generation, brand awareness, or e-commerce sales.
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Coordinate with graphic designers, content creators, and developers for campaign execution.
2. Search Engine Optimization (SEO):
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Optimize website content, metadata, internal linking, and images for better visibility on search engines.
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Conduct keyword research, track keyword rankings, and implement on-page and off-page SEO tactics.
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Collaborate with content writers to ensure SEO-friendly blogs, landing pages, and product descriptions.
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Perform technical SEO audits and recommend improvements.
3. Search Engine Marketing (SEM) / Pay-Per-Click (PPC):
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Set up and manage paid ad campaigns on Google Ads (Search, Display, Shopping).
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Optimize ads for click-through rates (CTR), quality scores, and conversions.
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Track budgets and ensure cost-effective ad spending using A/B testing and analytics.
4. Social Media Marketing:
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Manage and grow the brand’s social media presence on platforms like Facebook, Instagram, Twitter, LinkedIn, and Pinterest.
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Create engaging posts, stories, reels, and promotional content.
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Monitor social media trends, audience engagement, and community feedback.
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Respond to comments, messages, and reviews in a timely and professional manner.
5. Email Marketing:
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Design and schedule email campaigns using tools like Mailchimp, Sendinblue, or HubSpot.
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Build and segment email lists based on customer behavior and interests.
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Monitor open rates, click-through rates, and conversions to optimize campaign performance.
6. Content Marketing:
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Support the creation and distribution of valuable content including blogs, newsletters, videos, case studies, infographics, and eBooks.
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Ensure consistency in voice, branding, and messaging across all platforms.
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Collaborate with writers, designers, and video editors to deliver content aligned with the marketing plan.
7. Analytics and Reporting:
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Use tools like Google Analytics, Google Search Console, Meta Business Suite, and SEMrush to track campaign performance.
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Analyze data on traffic, leads, conversions, bounce rate, and ROI.
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Generate monthly/weekly reports to assess the effectiveness of campaigns and suggest improvements.
8. Website Maintenance:
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Assist in updating website banners, offers, blog posts, and product/service listings.
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Collaborate with developers for landing page design and user experience improvements.
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Monitor website performance, mobile optimization, and loading speed.
Technical Skills:
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Proficiency in digital marketing tools: Google Ads, Google Analytics, Meta Ads Manager, Search Console, and keyword tools like SEMrush or Ahrefs.
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Familiarity with email marketing tools (e.g., Mailchimp, Zoho Campaigns).
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Working knowledge of CMS platforms like WordPress, Wix, or Shopify.
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Basic graphic design skills using Canva or Adobe tools are a plus.
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Understanding of HTML/CSS is a bonus (not mandatory).
Soft Skills:
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Strong written and verbal communication skills.
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Creative thinking with an eye for design and messaging.
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Analytical mindset with attention to detail.
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Ability to work on multiple projects and manage deadlines.
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Self-motivated, proactive, and results-driven approach.
More information about this Digital Marketing Executive Job
Please go through the below FAQs to get all answers related to the given Digital Marketing Executive job
- What are the job requirements to apply for this Digital Marketing Executive job position?
- Ans: A candidate must have a minimum of fresher as an Digital Marketing Executive
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: Diploma
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Digital Marketing Executive is a work from home job?
- Ans: No ,its not a Work from Home Job.
- How many job vacancies are opening for the Digital Marketing Executive position?
- Ans: There are immediate 1 job openings for Digital Marketing Executive in our Organisation.
