Digital Marketing Executive Jobs Opening in Inbox info solutions at Nagercoil
Job Description
Key Responsibilities
1. Digital Marketing Campaign Management
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Plan and execute digital marketing campaigns across multiple platforms such as Google, Facebook, Instagram, LinkedIn, and YouTube.
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Optimize campaigns for lead generation, brand awareness, and customer engagement.
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Manage paid advertising campaigns including Google Ads, Facebook Ads, and other PPC platforms.
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Monitor campaign performance and suggest improvements to maximize ROI.
2. Social Media Management
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Create, schedule, and manage content across social media platforms.
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Engage with followers, respond to comments/messages, and build an active online community.
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Analyze social media metrics and generate reports on campaign performance.
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Keep up-to-date with trending topics, hashtags, and viral content opportunities.
3. Content Creation & Marketing
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Develop high-quality digital content including blogs, social media posts, graphics, videos, and email campaigns.
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Collaborate with designers and copywriters to produce engaging and relevant content.
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Ensure content is aligned with the brand voice, messaging, and marketing goals.
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Optimize content for SEO, readability, and audience engagement.
4. Search Engine Optimization (SEO) & Search Engine Marketing (SEM)
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Implement on-page and off-page SEO strategies to improve website ranking.
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Conduct keyword research, content optimization, and backlink building.
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Monitor SEO performance using tools like Google Analytics, SEMrush, or Ahrefs.
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Manage paid search campaigns (SEM/PPC) to drive targeted traffic and leads.
5. Email Marketing
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Plan and execute email marketing campaigns to nurture leads and retain customers.
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Design email templates and newsletters using platforms like Mailchimp, HubSpot, or SendinBlue.
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Analyze email campaign performance metrics such as open rates, click-through rates, and conversions.
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Segment email lists and personalize campaigns for maximum engagement.
6. Analytics & Reporting
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Track and analyze website traffic, social media metrics, and campaign performance.
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Prepare weekly, monthly, and quarterly reports for management.
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Provide actionable insights to improve marketing strategies and campaign effectiveness.
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Use data-driven approaches to optimize marketing efforts and budget allocation.
7. Collaboration & Coordination
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Work closely with the sales, design, and content teams to align digital marketing strategies with business objectives.
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Collaborate with external agencies or vendors for campaigns, content production, and media buying.
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Coordinate with web development teams to implement landing pages, website updates, and tracking codes.
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Participate in brainstorming sessions to generate innovative marketing ideas.
Required Skills and Competencies
Technical Skills
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Proficiency in Google Ads, Facebook Ads, SEO tools, and social media platforms.
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Knowledge of Google Analytics, SEMrush, Ahrefs, or similar tools.
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Ability to use CMS platforms like WordPress for website management.
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Basic knowledge of graphic design tools such as Canva, Photoshop, or Illustrator.
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Familiarity with email marketing platforms such as Mailchimp or HubSpot.
Core Competencies
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Creativity & Innovation: Ability to develop engaging content and campaigns.
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Analytical Thinking: Interpret data to optimize marketing performance.
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Communication Skills: Strong verbal and written skills for content creation and client interaction.
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Time Management: Ability to handle multiple campaigns and deadlines efficiently.
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Customer Focus: Understand target audiences and deliver campaigns that resonate.
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Adaptability: Stay updated with changing trends, algorithms, and digital marketing strategies.
More information about this Digital Marketing Executive Job
Please go through the below FAQs to get all answers related to the given Digital Marketing Executive job
- What are the job requirements to apply for this Digital Marketing Executive job position?
- Ans: A candidate must have a minimum of 0 to 06 Months year experience as an Digital Marketing Executive
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BA, M.Com, MA, BBA/BBM, BCA, BE/B.Tech, BSc, MCA, MSc
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Digital Marketing Executive is a work from home job?
- Ans: No ,its not a Work from Home Job.
- How many job vacancies are opening for the Digital Marketing Executive position?
- Ans: There are immediate 1 job openings for Digital Marketing Executive in our Organisation.
Job Particulars
About Company
Nagercoil 
Freshers 
Salary not disclosed 
Diploma, B.Com, BA, M.Com, BBA/BBM, BCA, BE/B.Tech, MBA/PGDM, MCA, Master in Marketing 
