Digital Marketing Executive Jobs Opening in Sanary Laboratories Private Limited at A S Rao Nagar, Hyderabad
Job Description
· Keyword Research & On-Page Optimization
· Technical SEO (Site Speed, Indexing, Schema Markup)
· Off-Page SEO (Backlink Building, Guest Blogging)
· Local SEO (Google My Business Optimization)
· SEO Performance Tracking (Google Analytics, Search Console)
· Website & Landing Page Optimization.
· Google Analytics Setup & Tracking.
Key Responsibilities:
1. Digital Strategy Development:
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Campaign Planning: Assist in planning and executing digital marketing campaigns to meet business objectives, including increasing brand awareness and driving traffic.
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Market Research: Conduct research on industry trends, competitor activities, and target audiences to help shape digital marketing strategies.
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Goal Setting: Define measurable goals and KPIs (Key Performance Indicators) to track the effectiveness of campaigns.
2. Social Media Marketing:
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Content Creation & Posting: Create engaging content for social media platforms (Facebook, Instagram, LinkedIn, Twitter, etc.), including images, videos, and articles.
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Community Management: Monitor and engage with the brand’s social media community by responding to comments, messages, and inquiries.
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Campaigns & Promotions: Develop and run social media campaigns and paid ads to reach a broader audience, increase engagement, and drive conversions.
3. Search Engine Optimization (SEO):
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On-Page SEO: Optimize website content (blogs, landing pages, product pages, etc.) to improve organic search rankings.
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Keyword Research: Conduct keyword research to identify high-traffic search terms and incorporate them into content.
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Link Building: Assist in building backlinks to increase domain authority and improve the site's SEO performance.
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SEO Reporting: Track website performance using tools like Google Analytics, Google Search Console, and others to monitor traffic, conversions, and other key metrics.
4. Pay-Per-Click (PPC) Advertising:
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Google Ads & Social Media Ads: Create and manage PPC campaigns across platforms such as Google Ads, Facebook Ads, Instagram Ads, and LinkedIn Ads.
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Ad Performance: Monitor and analyze campaign performance, adjusting bids, targeting, and creatives to improve ROI (Return on Investment).
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Reporting: Provide regular performance reports on ad campaigns, analyzing metrics such as CTR (Click-Through Rate), conversion rates, and cost per conversion.
5. Email Marketing:
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Campaign Creation: Design and implement email marketing campaigns to promote products, services, and content to a targeted audience.
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List Segmentation: Segment email lists based on user behavior, demographics, and interests to send personalized and targeted content.
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Performance Tracking: Analyze email campaign results (open rates, click rates, conversions) and suggest improvements for future campaigns.
6. Content Marketing:
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Blog Writing & Content Creation: Create high-quality, engaging, and SEO-optimized blog posts, articles, and other written content for the website.
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Content Distribution: Promote content through social media, email newsletters, and other digital channels to drive traffic.
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Content Strategy: Work with the marketing team to develop a content calendar that aligns with business goals and seasonal promotions.
7. Website Analytics and Reporting:
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Traffic Monitoring: Use tools like Google Analytics to track website traffic, user behavior, and conversion rates.
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A/B Testing: Conduct A/B tests for landing pages, emails, and ads to optimize performance and improve conversion rates.
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Report Generation: Prepare regular reports on the performance of digital marketing efforts, providing insights and recommendations for improvement.
8. Collaboration and Coordination:
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Cross-functional Coordination: Collaborate with other departments, such as sales and product teams, to align digital marketing efforts with business goals.
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Vendor Management: If needed, coordinate with external agencies, content creators, or influencers for campaign execution.
More information about this Digital Marketing Executive Job
Please go through the below FAQs to get all answers related to the given Digital Marketing Executive job
- What are the job requirements to apply for this Digital Marketing Executive job position?
- Ans: A candidate must have a minimum of fresher as an Digital Marketing Executive
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BA, BBA/BBM, BCA, BE/B.Tech, BSc
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Digital Marketing Executive is a work from home job?
- Ans: No ,its not a Work from Home Job.
- How many job vacancies are opening for the Digital Marketing Executive position?
- Ans: There are immediate 1 job openings for Digital Marketing Executive in our Organisation.