Digital Marketing Expert Jobs Opening in Rahul trade at Anand Vihar, Delhi
Job Description
Job Summary:
We are seeking an experienced and results-driven Digital Marketing Expert to manage and optimize our online presence across various platforms. The ideal candidate will have in-depth knowledge of SEO (Search Engine Optimization), hands-on experience with Google Ads (formerly AdWords), Facebook Ads campaign management, and strong creative skills in digital content design. The role requires a combination of strategic thinking, data analysis, campaign execution, and design proficiency.
This position is ideal for individuals who thrive in a fast-paced environment and are passionate about growing brand visibility, lead generation, and ROI through digital channels. Candidates must have 2 to 6 years of relevant industry experience.
Key Responsibilities:
1. Search Engine Optimization (SEO)
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Perform detailed SEO audits of websites and provide actionable recommendations.
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Conduct keyword research using tools like Google Keyword Planner, SEMrush, Ahrefs, or Ubersuggest.
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Optimize on-page elements (meta titles, meta descriptions, headings, content, internal linking).
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Implement technical SEO strategies including site speed optimization, structured data, and mobile responsiveness.
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Monitor website performance using Google Search Console, and address crawl errors, indexing issues, and penalty recovery.
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Build high-quality backlinks through ethical link-building practices.
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Track SEO performance and rankings across major search engines and generate weekly/monthly reports.
2. Google Ads / Google AdWords
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Plan, create, and manage Google Ads campaigns across Search, Display, and YouTube platforms.
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Develop keyword strategies for paid campaigns with a focus on ROI, lead generation, and conversions.
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Write compelling ad copy and create engaging visuals for different ad formats.
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Manage budgets, bids, and A/B testing of ads to optimize performance.
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Monitor campaign analytics in Google Ads and Google Analytics, and adjust campaigns based on data insights.
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Set up conversion tracking and custom goals for detailed performance analysis.
3. Facebook & Instagram Advertising
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Create and manage paid social media campaigns on Facebook and Instagram via Meta Ads Manager.
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Segment target audiences based on interests, demographics, and behaviors.
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Design high-performing ad creatives in coordination with the graphic design team.
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Manage pixel tracking and retargeting campaigns to improve ad relevance and ROI.
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Analyze ad performance metrics including CTR, CPC, CPM, reach, impressions, and ROAS.
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Continuously test and optimize creatives, copy, and targeting strategies.
4. Content Creation and Design
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Collaborate with the design team to create banners, infographics, social media creatives, and ad graphics.
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Develop visual content for organic and paid campaigns that align with brand identity.
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Create landing pages, email templates, and digital assets for campaigns using tools like Canva, Photoshop, Illustrator, or Figma.
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Ensure all creatives are optimized for web and mobile platforms.
5. Digital Strategy and Execution
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Create and execute end-to-end digital marketing strategies for product launches, brand awareness, and lead generation.
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Manage multiple campaigns simultaneously across different platforms.
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Stay updated with the latest digital marketing trends, tools, and algorithm changes.
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Perform competitor analysis and suggest improvements to outperform in the digital space.
6. Analytics and Reporting
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Use Google Analytics, Facebook Insights, and other tools to monitor traffic, conversion, and engagement metrics.
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Prepare weekly and monthly digital performance reports for management review.
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Provide insights and recommendations to improve campaign effectiveness and return on investment.
Required Qualifications and Skills:
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Education: Bachelor's degree in Marketing, Digital Media, Business, or a related field. Digital marketing certifications (e.g., Google Ads, HubSpot, Facebook Blueprint, SEMrush Academy) are a plus.
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Experience: 2 to 6 years of hands-on experience in digital marketing, SEO, PPC, and campaign management.
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Technical Skills:
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Proficient in Google Ads (Search, Display, Video, Shopping).
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Expertise in SEO tools like SEMrush, Ahrefs, Moz, Screaming Frog.
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Facebook Business Manager/Meta Ads Manager.
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Strong understanding of Google Analytics, Google Tag Manager, and Google Search Console.
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Experience with email marketing platforms like Mailchimp or Sendinblue is a plus.
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Design Skills:
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Basic to advanced design capabilities using Adobe Creative Suite (Photoshop, Illustrator), Canva, or Figma.
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Ability to create eye-catching visuals for social media and ads.
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More information about this Digital Marketing Expert Job
Please go through the below FAQs to get all answers related to the given Digital Marketing Expert job
- What are the job requirements to apply for this Digital Marketing Expert job position?
- Ans: A candidate must have a minimum of 2 to 3+ year experience as an Digital Marketing Expert
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BA, BBA/BBM, BCA, BSc, Other Graduate
- What are the salary requirements for this job?
- Ans: The salary range is between 20000 and 22000 Monthly. The Salary will depend on the interview. This Digital Marketing Expert is a Full Time in Delhi.
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Digital Marketing Expert is a work from home job?
- Ans: No ,its not a Work from Home Job.
- How many job vacancies are opening for the Digital Marketing Expert position?
- Ans: There are immediate 1 job openings for Digital Marketing Expert in our Organisation.
