Digital Marketing Manager Jobs in Mumbai - IT Company

FEATURED JOB

Digital Marketing Manager

IT Company

2 to 3+ Years

Not disclosed

Expired

Posted: 23 Feb 21

Post: Digital Marketing Specialist

Experience: 2 - 6 years

Salary: 2.40 to 8 lac per annum

Location: Candidates pref from Mumbai / Pune (remote work currently)

Office Location: Pune, Maharashtra

Skills Required:

Bachelorâs or Masterâs degree.
Should have more experience in Email marketing (Priority) and SMM, Digital marketing.
Very good communication skills, Ability to speak fluent English well.
Working experience in digital marketing within the SaaS industry.
Experience in optimizing landing pages and user funnels.
Experience with A/B and multivariate experiments.
Knowledge of website and marketing analytics tools (e.g., Google Analytics, NetInsight, Omniture, WebTrends, SEMRush, etc.)
Experience with marketing tech tools for social media management and email marketing, and influencer outreach such as BuzzSumo, BuzzStream, Buffer, MailChimp, and HootSuite.
SEO and SEM experience such as link building and on page optimization..
Experience in setting up and optimizing PPC campaigns on all major search engines
Working knowledge of HTML, CSS, and JavaScript development and constraints

Responsibilities:

Develops digital marketing strategy by studying economic indicators, tracking.
Changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
Plans and executes all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns.
Designs, builds, and maintains our social media presence.
Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
Identifies trends and insights, and optimizes spend and performance based on the insights.
Identifies critical conversion points and drop off points and optimizes user funnels.
Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.