Digital Marketing Manager Jobs in Visakhapatnam - Leor Media Pvt Ltd

Job Roles

• Digital Marketing Managers are in charge of planning and managing marketing campaigns that promote a company's brand, products, and services.
• Their duties include planning campaigns, analyzing metrics, and identifying trends.

Duties:

• Plan and execute all digital marketing campaigns
• Identify new trends in Digital Marketing, evaluate new technologies, create top-notch UI/UX and corporate and brand website content. Via SEO/SEM allied tools, ensure that the brand is at the forefront.
• Creation of all digital assets contributing to brand aesthetics, brand experience, online booking ease and tools, navigation of content.
• Drive this channel as a primary lead generator, as well as a business contributor.
• A sharp focus on technology governing content creation and tooling.
• Conceptualize implement campaigns on the digital channels on all Web, SEO/SEM, marketing database, email, social media-based.
• Create and maintain dashboards towards the evaluation of lead generation, business metrics.
• Measure and report performance of all Digital Marketing campaigns, Quality of leads, closures on leads, and revenue generated through digital channels.
• Brainstorm new and creative growth strategies.
• Plan, execute and measure experiments and conversion tests
• Utilize the strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints.
• Evaluate emerging technologies.
• Provide thought leadership and perspective for adoption where appropriate.
• Closely work with sales and presales for monitoring of leads and collect feedback on the quality of interactions.
• Manage campaign expenses, staying on budget, estimating monthly costs, and reconciling discrepancies across all mediums
• Execute tests, collect and analyze data, identify trends and insights to achieve maximum
• ROI in paid search campaigns across various Advertising portals
• Track, report, and analyze website analytics, initiatives, and campaigns
• Understanding campaigns and creating relevant ads
• Designs builds and maintains our social media presence.
• Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
• Managing online brand and product campaigns to raise brand awareness.
• Identifies critical conversion points and drop-off points and optimizes user funnels.

BEHAVIORAL SKILLS

• Excellent Communication Skills (Oral and Written)
• Active participation in extracurricular activities / Leadership activities
• Ability to manage projects in a fast-paced environment
• Candidates must possess good attention to detail
• Candidates must possess the ability to prioritize tasks and must remain delivery focused -Startup or Agency Experience will be a bonus