EXECUTIVE-BRAND MANAGEMENT Jobs in Delhi - Hero MotoCorp Ltd.
EXECUTIVE-BRAND MANAGEMENT
Hero MotoCorp Ltd.
Expired
Posted: 27 Aug 19
Job Description
EXECUTIVE-BRAND MANAGEMENT
Location: SOUTH DELHI, DL, IN
Company: Hero Motocorp
Short Description:
- Create , execute and monitor impactful marketing programs for the Commuter segment to move positively the brand and business KPIs
- To achieve Brand KPI targets, sales volume, and market share objectives for the commuter segment (HF Deluxe, Splendor+, iSmart and Super Splendor) cumulatively and individually.
- To support in developing marketing strategies to accelerate revenue, market share and profits for the commuter portfolio of HF Deluxe, Splendor+, iSmart and Super Splendor.
- Assist in creating and implementing an effective consumer and solid brand communication strategy to grow market share in the commuter segment
Key Responsibilities:
1. Conceptualize, develop, implement and monitor marketing programs for the commuter segment.
2. Analyze market and brand health data to recognize trends and take required timely actions
3. Develop, implement and evaluate consumer activation plot to drive brand KPIs.
4. Evaluate media plan , evaluate and ensure implementation towards driving and strengthening the brand equity
5. Carry out the regular activities around gathering insights from key reports on brand health,
6. Work the market to gauge effectiveness and efficiency of marketing programs and course correct as needed.
7. Evaluate and track brand performance against plan and communicate to key stake holders the progress
8. Plan and execute marketing programs for key rural markets with sales to drive brand KPIs
9. Key Member of Cross Functional teams – Sales & After sales, GPP and Legal
10. Help in managing agency relationships (Creative, Media and MR agencies)
Skills Information:
1. Ability to conceptualize and execute marketing plans
2. Creative judgement and advertising development
3. Media plan evaluation
4. Strong research orientation
5. Strong project management skills
6. Analytical skills for data analysis and interpretation
7. Ability to influence and work with cross-functional teams
Job Segment: Brand Manager, Manager, Branding, Marketing Manager, Equity, Management, Marketing, Finance
Job Particulars
Role others
Education Any Post Graduate, Any Graduate
Who can apply Freshers
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id681271
Job Category Others
Locality Address
State Delhi
Country India
About Company
Hero MotoCorp’s manufacturing facilities are based on the core principle of sustainable development, as the Company remains committed to maintaining the highest ecological standards.
Hero MotoCorp has seven globally benchmarked manufacturing facilities, including five in India and one each in Colombia and Bangladesh.
In India, the facilitiHero MotoCorp Ltd.es are located at Dharuhera and Gurugram in the northern Indian state of Haryana; at Haridwar in the hill state of Uttarakhand; at Neemrana in the northern state of Rajasthan, and at Halol in the coastal state of Gujarat in western India. The facility in Colombia is located at Villa Rica in Cauca province and at Jessore in Bangladesh, situated in the southwestern region of the country.
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