Inbound Marketing Specialist Jobs in Delhi - Sofbang Technologies Pvt. Ltd

Inbound Marketing Specialist
Sofbang Technologies Pvt. Ltd
Delhi(Rajouri Garden )
3 to 3+ Years
Sofbang Technologies Pvt. Ltd
Last Date 31 May 2018

Sofbang Technologies Pvt. Ltd - Job Details

Date of posting: 09 May 18
  • Experience :3-5 years Experience
  • Work with the marketing and sales teams to develop editorial strategy and publishing schedules 
  • Execute on the marketing strategy for the company in line with company objectives 
  • Grow new leads, including marketing-qualified leads, by converting site traffic through calls-to-action, landing pages, and lead generation content (including offers). 
  • Coordinate marketing campaigns with sales activities and priorities 
  • Implement promotional campaigns 
  • Manage and improve lead generation campaigns 
  • Optimize our marketing automation and lead nurturing processes through email, content, and social channels. 
  • Establish closed-loop analytics with sales to understand how our inbound marketing activity turns into customers, and continually refine our process to convert customers. 
  • Reporting and analysis of results to drive future optimizations 
  • Prior inbound marketing experience and/or relevant industry knowledge 
  • Excellent verbal and written communication skills 
  • Strong analytical skills and experience with reporting and data analysis 
  • Proficient with SEO/Google Analytics and AdWords concepts and strategy 
  • Understanding of Social Media, Online Communities, Blogging and Content Marketing 
  • Excellent communicator and creative thinker, with a proven ability to use data to inform all decisions. 
  • Experience with marketing automation and blogging tools in order to generate traffic, convert visitors into leads, and then nurture them into converted customers 
  • Strong understanding of A/B testing, funnel optimization, traffic analysis and personalization 
  • Proficiency in Microsoft Office (PowerPoint, Word, Excel) is required. 

Job Summary

Job Type : Full Time
Job Category : Others
Hiring Process : Face to Face Interview
Who can apply : Experienced (3 to 3+ Years)

About Sofbang Technologies Pvt. Ltd

Founded in 2000, Sofbang is a leading solutions provider and system integrator of the Oracle Cloud Platform, Oracle Mobile and Oracle Fusion Middleware suite of products. As an Oracle Platinum partner and former BEA Systems, Inc. partner, Sofbang has over a decade of Oracle expertise. Sofbang specializes in providing enterprise customers with dynamic mobile, cloud and middleware solutions, enabling them to create, integrate and run agile, intelligent business applications leveraging the Oracle Cloud platform and Oracle Fusion Middleware stack. We design solutions with Scalability, Flexibility and Extendibility in mind. We call this concept Designed for Change. Our solutions help organizations reduce costs, increase revenue, enhance end-customer experience, promote accountability and transparency, and improve productivity. Our company was founded with the passion that comes from seeing clients achieve strategic success. Sofbang is headquartered in Chicago, Illinois and is minority owned.
This posting is done directly & exclusively on We do not entertain any unsolicited calls or enquiries from any consultants, other portals or TPOs. Notice: This recruitment is FREE. if the recruiter charges any fees, please write us
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