Influencer Marketing Assosiate Jobs in Delhi - Hobo.Video

Influencer Marketing Assosiate

Hobo.Video

1.5 to 3+ Years

25000 - 30000 Monthly

Expired

Posted: 25 Sep 21

Job Description

About the Company:

Hobo Video is a vernacular fun video-based localized community for billions of generation Z and millennials where everybody can earn.

About the Job:

Audience: Work alongside the Data Science & Audience Insights team and use our social listening tools to identify and build an understanding of our clients’/prospects’ target audiences and trends

Set clear objectives: Agree on objectives for campaigns considering traffic, brand awareness, customer retention, online reputation, leads, or sales as a starting point

Social strategy: Work alongside the client’s internal team, agency, or/and our Content & Digital PR team to define and manage the Social strategy. This may also include working alongside the Paid Media team when amplifying social campaigns.

Campaign Analysis: Analyse the end of campaign performance, coming back to the campaign objectives and business goals, and identifying successes and areas for improvement

Influencer marketing: Work with clients to define the right approach for influencers to meet the set objectives. Identify and liaise with relevant influencers, negotiating fair rates for content, and ensuring the relevant agreements are in place

Project management skills: Effectively manage client campaigns, ensuring they’re delivered on time, to a high standard; communicating with social influencers and platform partners will be necessary, as well as internal communications, i.e. with the Creative, Content & Digital PR, and Paid Media teams •

New Business: Build responses to prospects’ briefs, identifying areas for improvement and ideas for new activity and be able to present these in a compelling way to senior stakeholders

Presentation and people skills: Strong presentation and speaking skills; ability to build and maintain relationships easily; ability to effectively communicate information and ideas in written and verbal format and build and maintain relationships; organized (you’ll work on multiple projects at once), with high attention to detail; a proactive, can-do attitude

You will be onboarding the right influencers as per the brand’s campaign, working with influencers and internal/external teams throughout the whole campaign, and sharing the reports of the campaign once deliverables are completed.

Requirements:

Proven work experience within social media

Strict with timeline and targets

Expertise in managing multiple social media platforms

Ability to deliver creative content ideas

Familiarity with online marketing strategies and channels

Expertise with social listening and community management tools, e.g. BrandWatch, Pulsar, Sprout, etc.

Paid social knowledge is beneficial, but not essential

Ability to grasp future trends in digital technologies and act proactively

Maintains excellent writing and language skills

Excellent communication skills

Multitasking and analytics skills

Prior 1+ year experience of working in influencer marketing.

Desired Behaviour:

Proven experience in planning and managing social media and influencer campaigns and longer-term strategies •

Commercially and creatively minded •

Excellent communication skills and the ability to work well alone as well as with different departments across the business •

Process-driven and demonstrate an ability to deliver in a timely manner

Energetic, enthusiastic, proactive, and driven

A self-starter with respect for others’ points of view

Company Benefits:

We keep transparency and equality as the first thing for employees and learning as the utmost priority.
Team events: We have many social activities, team events, All hands meeting every 15 days, and annual company summits
We believe in an employee-first company and working each day to become world-class culture.
We value results more than hours put into the job and hence, flexible working hours as we have employees from multiple countries who choose their working time as per their timezone.
Amazing culture: We have an open culture where we believe every person to own the part of this Hobo Ship and come up front with their ideas to implement.