Marketing Executive Job in Bright Nation Advertising at 100 Feet Road, Coimbatore-Others, Coimbatore

Marketing executive
Marketing executives contribute to and develop integrated marketing campaigns. Tasks can involve:

liaising and networking with a range of stakeholders including customers, colleagues, suppliers and partner organisations;

communicating with target audiences and managing customer relationships;

sourcing advertising opportunities and placing adverts in the press or on the radio;

managing the production of marketing materials, including leaflets, posters, flyers, newsletters, e-newsletters and DVDs;

writing and proofreading copy;

liaising with designers and printers;

organising photo shoots;

arranging the effective distribution of marketing materials;

maintaining and updating customer databases;

organising and attending events such as conferences, seminars, receptions and exhibitions;

sourcing and securing sponsorship;

conducting market research, for example using customer questionnaires and focus groups;

contributing to, and developing, marketing plans and strategies;

managing budgets;

evaluating marketing campaigns;

monitoring competitor activity;

supporting the marketing manager and other colleagues.