Marketing Executive Jobs Opening in Dudos Engineering Pvt. Ltd. at Bhubaneswar-Others, Bhubaneswar

Marketing Executive
Job Description
A Marketing Executive plays a key role in promoting a company’s products or services, building brand awareness, and driving sales through strategic planning, creative campaigns, and market research. This position is both creative and analytical, requiring an individual who can understand consumer behavior, develop targeted messaging, and execute marketing strategies across various channels.
Marketing Executives are employed in virtually every industry, from retail and manufacturing to technology, healthcare, real estate, education, and finance. They may work independently or as part of a team and often collaborate closely with other departments such as sales, product development, and customer service.
Key Responsibilities
1. Marketing Campaign Development & Execution
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Campaign Planning: Assist in the planning and execution of marketing campaigns to promote products, services, or brand initiatives. This includes both online and offline campaigns.
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Creative Coordination: Work with designers, content writers, and digital marketers to develop creative assets like banners, email newsletters, videos, brochures, and advertisements.
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Execution Across Channels: Ensure campaigns are delivered effectively across multiple channels, including social media, email, websites, print media, and events.
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Campaign Monitoring: Track the performance of campaigns using tools like Google Analytics, Meta Ads Manager, or email campaign dashboards. Provide reports and insights to guide future campaigns.
2. Digital Marketing Activities
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Social Media Marketing: Manage and grow the brand’s presence on platforms like Facebook, Instagram, LinkedIn, Twitter, and YouTube by creating engaging content and responding to followers.
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SEO and SEM: Coordinate with digital marketing teams to improve search engine rankings and run paid ad campaigns (Google Ads, Facebook Ads, etc.).
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Email Marketing: Design and distribute email campaigns for product launches, promotions, or customer engagement. Analyze open rates, click-through rates, and conversions.
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Website Management: Keep the company website updated with fresh content, landing pages, blog posts, and promotions.
3. Market Research & Analysis
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Competitor Analysis: Regularly study competitor brands, pricing strategies, promotions, and marketing campaigns to identify opportunities and threats.
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Customer Insights: Conduct surveys, focus groups, and interviews to understand consumer needs, preferences, and feedback.
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Trend Monitoring: Stay updated with industry trends, emerging technologies, and consumer behavior patterns to guide campaign planning.
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Data Analysis: Interpret campaign and sales data to evaluate marketing effectiveness and ROI. Use insights to improve targeting and messaging strategies.
4. Brand Management
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Brand Identity: Ensure consistent messaging, visual style, and tone of voice across all marketing materials. Maintain alignment with brand guidelines.
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Reputation Management: Monitor online reviews and customer feedback to protect and improve the company’s public image.
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Brand Promotions: Organize brand activation events, contests, giveaways, influencer collaborations, and other promotional activities.
5. Event Planning and Coordination
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Trade Shows and Exhibitions: Represent the company at industry events, setting up booths, preparing materials, and interacting with visitors.
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Corporate Events: Organize seminars, product launches, conferences, and customer appreciation events.
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Public Relations Support: Assist in writing press releases, coordinating media coverage, and liaising with PR agencies.
6. Sales Support
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Marketing Collateral: Create brochures, flyers, catalogs, presentations, and product datasheets to support the sales team.
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Lead Generation: Help generate leads through campaigns, advertising, and content marketing. Ensure lead data is passed to the sales team effectively.
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Product Launches: Work closely with product and sales teams to plan and execute launch strategies for new offerings.
More information about this Marketing Executive Job
Please go through the below FAQs to get all answers related to the given Marketing Executive job
- What are the job requirements to apply for this Marketing Executive job position?
- Ans: A candidate must have a minimum of fresher as an Marketing Executive
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BA, BBA/BBM, MBA/PGDM
- What are the salary requirements for this job?
- Ans: The salary range is between 10000 and 15000 Monthly. The Salary will depend on the interview. This Marketing Executive is a Full Time in Bhubaneswar.
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Marketing Executive is a work from home job?
- Ans: No ,its not a Work from Home Job.
- How many job vacancies are opening for the Marketing Executive position?
- Ans: There are immediate 1 job openings for Marketing Executive in our Organisation.