Marketing Executive - Solar Energy Jobs Opening in Boond Engineering and Development Pvt Ltd at Kannur, Lucknow
Job Description
Location: Kanpur / Lucknow
Job Type: Full-time
Reports to: Marketing Manager / Head of Sales & Marketing
Industry: Renewable Energy / Solar Power
We are seeking a dynamic and results-driven Marketing Executive to join our solar energy team. The ideal candidate will be responsible for planning and executing marketing strategies to develop solar project and services, generate leads, and close deals
Preference : Women
Key Responsibilities:
1. Marketing Strategy & Campaign Development:
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Assist in the creation and implementation of marketing campaigns tailored to promote solar panels, rooftop solar systems, inverters, and related renewable energy solutions.
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Conduct market research to identify new opportunities, customer preferences, and competitive analysis in the solar industry.
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Develop and execute marketing plans for residential, commercial, and industrial solar segments.
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Participate in setting marketing goals and measuring the return on investment (ROI) of various initiatives.
2. Lead Generation & Customer Outreach:
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Generate qualified leads through digital marketing, telemarketing, event participation, and cold calling.
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Work closely with the sales team to hand over warm leads and support the lead nurturing process.
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Identify prospective clients through field visits, community engagement, and partnerships with builders, architects, and businesses.
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Maintain a database of potential clients and track follow-ups, conversions, and feedback.
3. Digital Marketing & Content Management:
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Manage the company’s online presence, including website updates, blog content, social media platforms, and SEO/SEM activities.
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Create engaging content such as infographics, videos, product descriptions, and email campaigns.
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Run paid advertising campaigns on platforms like Google Ads, Facebook, LinkedIn, and Instagram.
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Track digital campaign performance using analytics tools and suggest improvements.
4. Branding & Communication:
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Support the development of branding materials such as brochures, flyers, banners, and presentation decks.
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Ensure consistent branding and messaging across all marketing and communication materials.
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Represent the company at trade shows, exhibitions, seminars, and renewable energy conferences.
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Prepare promotional presentations and assist with public relations efforts.
5. Customer Education & Product Promotion:
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Educate customers on the benefits of solar energy, financial savings, government subsidies, and green energy practices.
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Prepare customer-centric presentations and materials to explain solar energy systems in a simple and compelling way.
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Organize workshops, webinars, and awareness drives to inform communities about solar adoption.
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Help clients understand return on investment (ROI), net metering, and financing options available for solar installations.
6. Reporting & Coordination:
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Track and report marketing performance metrics such as campaign reach, lead quality, and customer engagement.
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Coordinate with internal teams including Sales, Design, Engineering, and Installation to ensure a seamless marketing-to-sales handoff.
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Prepare weekly and monthly marketing activity reports for management.
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Monitor competitor activity and provide insights and suggestions for improvement.
More information about this Marketing Executive - Solar Energy Job
Please go through the below FAQs to get all answers related to the given Marketing Executive - Solar Energy job
- What are the job requirements to apply for this Marketing Executive - Solar Energy job position?
- Ans: A candidate must have a minimum of fresher as an Marketing Executive - Solar Energy
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BBA/BBM, BE/B.Tech, BSc, B Voc
- What are the salary requirements for this job?
- Ans: The salary range is between 25000 and 30000 Monthly. The Salary will depend on the interview. This Marketing Executive - Solar Energy is a Full Time in Kannur, Lucknow.
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Marketing Executive - Solar Energy is a work from home job?
- Ans: No ,its not a Work from Home Job.
- How many job vacancies are opening for the Marketing Executive - Solar Energy position?
- Ans: There are immediate 1 job openings for Marketing Executive - Solar Energy in our Organisation.