Marketing Manager Jobs in Bangalore,Pune,Chennai - Quiklo
Job Description
- Quiklo, is looking for a dynamic, team-oriented, strategic thinker and savvy marketer to be the Associate Manager, Marketing.
- The leader is expected to enhance the customer experience and drive an exponential growth in revenue by defining and executing a strategic vision for marketing the products and categories available on EMI.
- You shall lead a diverse team of strong performers to achieve these goals.
- You shall own the creation of all marketing strategies including monthly, quarterly and annual plans.
- You shall be directly responsible for leading Customer Acquisition/Traffic, Customer Engagement, Merchandising, and Marketing Analytics.
- He/She must be a customer obsessed, data-driven, entrepreneur-spirited individual to join our growing team to challenge and solve some of the interesting problems for our customers.
- We believe that the best Marketing Professionals have a broad skill set, the most important being street-smart.
- Create, own and execute on Quiklo’s marketing strategy
- Drive measurable, scalable and innovative marketing campaigns – both offline and online – to meet goals around new customer acquisition and engagement.
- Develop effective B2C marketing initiatives including events, partnerships, promotions, campaigns and loyalty programs nationally
- You will be responsible for continuing to build an extremely high calibre team and creating an environment that motivates people to thrive in their expertise and deliver aggressive results
- Own plans, financial metrics, and operational metrics
- Provide insights based on deep diving into the marketing data that help improve the customer experience and customer satisfaction
- Work with the content and digital team to create tactical marketing plans to increase consumers’ awareness towards student EMI’s
- Be responsible for driving conversions on the website & app through a mix of untargeted and targeted marketing channels across multiple campaigns
- Interacting with student brand ambassadors (Campus heads & Campus Interns) to drive growth, monitor daily, weekly and monthly business metrics, implement measures to drive business, and review activities, initiatives, and achievement vs target.
- Excellent relationship management, communication, and organisational skills
- Possess extensive knowledge about students buying trend and local college activities
- Drive – Initiative: Especially important in this role, as this is a new area which will become the future of our business
- Must be able to operate successfully in a lean organisation; must be able to articulate and advocate initiatives working with other teams across Quiklo that will move the business forward and be able to create a vision and organisation that can scale rapidly with growing volume.
- Excellent verbal and written communication skills
- Expert knowledge about various marketing strategies
- Knowledge about online campaign management
- Actively on social media and understands all the intricacies
- Expert leadership qualities
- Growth potential to develop as a senior executive.
- Professional Traits:
- Is a superb negotiator, at ease sitting down with top level executives
- Is highly analytical and structured
- Exhibits excellent business judgment
- Thinks strategically, but stays on top of tactical execution
- Expects and requires innovation of their team
- Are action and results oriented
- Has the innate ability to inspire passion in others.
- Creative. You're always thinking of fresh ideas to generate sign-ups and promote the brand
- Personable. You know how to work a crowd and influence strangers and business partners
Job Particulars
About Company
Quiklo is a micro-lending platform for Students enabling purchase on EMI by debunking the myth of Students being 0 credit worthy. We are building a proprietary Next Generation Credit Risk Engine, which uses 1,000+ data points, including derived data, to build a robust underwriting and management strategy. These data points are derived from multiple non-traditional and alternate data sources.
At the heart of the company, resides a group of passionate individuals creating awesome experiences for its consumers by making a variety of products available on EMI like never before.