Marketing Manager Jobs Opening in Sree Akhila Jewellery at Theni
Job Description
Key Responsibilities
1. Strategic Planning and Market Research
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Develop comprehensive marketing strategies aligned with company goals.
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Conduct market research to identify trends, opportunities, and competitive positioning.
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Analyze customer insights to tailor marketing efforts for target segments.
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Set measurable objectives for campaigns, including brand awareness, lead generation, and revenue impact.
2. Brand Management
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Maintain and enhance the company’s brand identity.
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Ensure consistent brand messaging across digital, print, and in-person channels.
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Oversee the creation of marketing materials such as brochures, presentations, and advertisements.
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Monitor brand perception and address reputation-related concerns.
3. Campaign Development and Execution
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Plan, execute, and monitor marketing campaigns across multiple channels (digital, social media, print, events).
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Coordinate product launches, seasonal promotions, and special events.
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Collaborate with creative teams, designers, and content writers to develop compelling messaging.
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Track campaign performance and optimize strategies for maximum ROI.
4. Digital Marketing
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Oversee SEO, SEM, PPC, email marketing, and social media marketing strategies.
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Manage company website updates, ensuring a user-friendly and visually appealing interface.
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Use analytics tools (Google Analytics, social media insights) to measure online performance.
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Engage with online communities to build brand loyalty.
5. Budget Management
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Prepare and manage the annual marketing budget.
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Allocate resources effectively to maximize campaign performance.
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Negotiate with vendors, agencies, and suppliers for cost-effective services.
6. Sales & Marketing Coordination
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Work closely with sales teams to align marketing efforts with revenue goals.
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Provide marketing collateral and lead-generation tools to support sales activities.
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Analyze sales data to adjust marketing tactics accordingly.
7. Public Relations and Networking
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Build relationships with media outlets, influencers, and industry partners.
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Prepare press releases and coordinate media coverage for major announcements.
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Represent the company at trade shows, conferences, and networking events.
8. Team Leadership
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Supervise, mentor, and evaluate the performance of marketing staff.
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Encourage innovation and creativity within the marketing team.
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Provide regular training to enhance team skills and industry knowledge.
9. Performance Analysis and Reporting
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Prepare monthly, quarterly, and annual marketing performance reports.
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Use data-driven insights to refine strategies and improve results.
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Report key metrics such as customer acquisition cost, lead-to-sale conversion, and campaign ROI.
Skills
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Communication Skills: Excellent verbal and written communication for internal and external messaging.
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Strategic Thinking: Ability to plan for the long term while delivering short-term results.
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Creative Skills: Strong ability to conceptualize innovative campaigns.
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Analytical Skills: Proficiency in analyzing marketing metrics and customer insights.
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Technical Skills: Knowledge of marketing software, CRM tools, and analytics platforms.
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Leadership Skills: Capability to lead, motivate, and develop a team.
More information about this Marketing Manager Job
Please go through the below FAQs to get all answers related to the given Marketing Manager job
- What are the job requirements to apply for this Marketing Manager job position?
- Ans: A candidate must have a minimum of 3 to 3+ year experience as an Marketing Manager
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BBA/BBM, MBA/PGDM, Master in Marketing
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Marketing Manager is a work from home job?
- Ans: No ,its not a Work from Home Job.
- How many job vacancies are opening for the Marketing Manager position?
- Ans: There are immediate 1 job openings for Marketing Manager in our Organisation.
