Marketing - Other Jobs Opening in RSB Transmissions India Limited at Ludhiana
FEATURED JOBMarketingSales Representative MSR
organization.
Job Description
Market Development & Influencer Engagement
Implement the loyalty program of company for retailers and mechanics.
Conduct regular visits to mechanics, workshops, retailers, and service centres to promote
products and build brand loyalty.
Organize mechanic meets, retailer training programs, and product demonstrations to
enhance product understanding and preference.
Collect and share market feedback, competitor information, and customer insights with the
sales team.
Support secondary sales through influencer-based product promotion and brand advocacy.
Dealer & Distributor Support
Coordinate with distributors and dealers to ensure availability and visibility of products in
the assigned territory.
Assist in demand generation and secondary sales pull through influencer activities.
Monitor product movement and provide field intelligence for stock planning.
Brand Visibility & Promotion
Ensure merchandising and display of company products at workshops, garages, and retail
outlets.
Execute local promotional campaigns, brand awareness drives, and mechanic incentive
programs.
Support marketing events, product launches, and roadshows organized by the company.
Reporting & Documentation
Maintain daily activity reports, visit logs, and feedback records.
Share competitor activity reports, pricing trends, and field insights with the Area Sales
Manager.
Track and report the effectiveness of promotional activities and field campaigns.
Key Skills & Competencies:
Strong communication skills in local languages as per geography and trade lingo for long
lasting business relationship.
Good understanding of automotive components and aftermarket operations.
Influencing ability with mechanics, retailers, and trade partners.
Self-motivated with strong field orientation and customer focus.
Basic knowledge of MS Excel / mobile reporting tools.
