Marketing Specialist - Advanced Healthcare Funnel Builder Jobs Opening in AUGMENTIVE BUSINESS 7 SOLUTIONS PRIVATE LIMITED at Sas Nagar, Mohali
Job Description
Job Description for Marketing Specialist – Advanced Healthcare Funnel Builder
Position: Marketing Specialist - Advanced Healthcare Funnel Builder
Location: Remote
Job Mode: Full-Time
Notice Period: Immediate Joiner Preferred
________________________________________
Position Overview
We are seeking an experienced and data-driven Marketing Specialist with proven expertise in Meta (Facebook/Instagram) and Google advertising, who can design, build, and optimize complete patient acquisition funnels from strategy to execution. This is not a simple media buying role — we require a strategic marketer with a deep understanding of funnel architecture, healthcare consumer psychology, and performance marketing.
The ideal candidate will be highly skilled in GoHighLevel CRM for automation, nurturing, and tracking, have a strong grasp of compliance-sensitive healthcare advertising, and excel in building campaigns that not only generate leads but also convert them into booked appointments and paying patients.
________________________________________
Key Responsibilities
1. Paid Advertising Strategy & Execution
• Plan, launch, and manage high-performing Meta and Google Ads campaigns targeted at specific patient demographics.
• Conduct in-depth keyword research, audience segmentation, and competitive analysis.
• Develop high-converting ad creatives (copy, images, and video concepts) that comply with healthcare advertising regulations.
• Continuously monitor, test, and optimize campaigns for CTR, CPC, CPL, and ROAS.
2. Funnel Architecture & Development
• Design and implement complete digital marketing funnels using GoHighLevel.
• Build high-converting landing pages, lead forms, scheduling flows, and appointment booking systems.
• Create automated SMS, email, and voicemail follow-up sequences to improve lead-to-booked-appointment conversion rates.
• Set up and maintain tracking systems for attribution, retargeting, and conversion optimization.
3. Content & Creative Collaboration
• Collaborate with designers, video editors, and copywriters to create persuasive, compliant, and patient-focused marketing assets.
• Develop compelling healthcare-oriented messaging that educates, engages, and converts.
4. Data Analysis & Reporting
• Analyze campaign and funnel performance metrics to make data-driven optimizations.
• Produce weekly and monthly reports highlighting KPIs and actionable insights.
5. Compliance & Healthcare Industry Awareness
• Ensure all campaigns meet local laws, HIPAA regulations, and platform-specific healthcare advertising guidelines.
• Maintain ethical advertising practices and safeguard patient privacy.
________________________________________
Qualifications & Skills
Required:
- Minimum 3+ years of hands-on experience managing Meta and Google Ads campaigns.
- Proven track record of building complete digital funnels that consistently convert.
- Advanced expertise with GoHighLevel (pipelines, workflows, triggers, automation, and landing pages).
- Strong understanding of marketing analytics tools (Google Analytics, Meta Ads Manager, Google Tag Manager).
- Strong copywriting skills for creating persuasive, compliance-friendly healthcare campaigns.
- Excellent grasp of CRO (Conversion Rate Optimization) principles.
Preferred:
- Healthcare industry marketing experience.
- Knowledge of HIPAA-compliant marketing.
- Familiarity with SEO, retargeting, and omnichannel marketing strategies.
- Experience promoting high-value, cash-pay healthcare services.
________________________________________
Performance Metrics
Success in this role will be measured by: -
- Cost per Lead (CPL) within target range.
- Conversion Rate from lead to booked appointment.
- Return on Ad Spend (ROAS).
- Funnel completion rate and automation efficiency.
More information about this Marketing Specialist - Advanced Healthcare Funnel Builder Job
Please go through the below FAQs to get all answers related to the given Marketing Specialist - Advanced Healthcare Funnel Builder job
Position: Marketing Specialist - Advanced Healthcare Funnel Builder
Location: Remote
Job Mode: Full-Time
Notice Period: Immediate Joiner Preferred
________________________________________
Position Overview
We are seeking an experienced and data-driven Marketing Specialist with proven expertise in Meta (Facebook/Instagram) and Google advertising, who can design, build, and optimize complete patient acquisition funnels from strategy to execution. This is not a simple media buying role — we require a strategic marketer with a deep understanding of funnel architecture, healthcare consumer psychology, and performance marketing.
The ideal candidate will be highly skilled in GoHighLevel CRM for automation, nurturing, and tracking, have a strong grasp of compliance-sensitive healthcare advertising, and excel in building campaigns that not only generate leads but also convert them into booked appointments and paying patients.
________________________________________
Key Responsibilities
1. Paid Advertising Strategy & Execution
• Plan, launch, and manage high-performing Meta and Google Ads campaigns targeted at specific patient demographics.
• Conduct in-depth keyword research, audience segmentation, and competitive analysis.
• Develop high-converting ad creatives (copy, images, and video concepts) that comply with healthcare advertising regulations.
• Continuously monitor, test, and optimize campaigns for CTR, CPC, CPL, and ROAS.
2. Funnel Architecture & Development
• Design and implement complete digital marketing funnels using GoHighLevel.
• Build high-converting landing pages, lead forms, scheduling flows, and appointment booking systems.
• Create automated SMS, email, and voicemail follow-up sequences to improve lead-to-booked-appointment conversion rates.
• Set up and maintain tracking systems for attribution, retargeting, and conversion optimization.
3. Content & Creative Collaboration
• Collaborate with designers, video editors, and copywriters to create persuasive, compliant, and patient-focused marketing assets.
• Develop compelling healthcare-oriented messaging that educates, engages, and converts.
4. Data Analysis & Reporting
• Analyze campaign and funnel performance metrics to make data-driven optimizations.
• Produce weekly and monthly reports highlighting KPIs and actionable insights.
5. Compliance & Healthcare Industry Awareness
• Ensure all campaigns meet local laws, HIPAA regulations, and platform-specific healthcare advertising guidelines.
• Maintain ethical advertising practices and safeguard patient privacy.
________________________________________
Qualifications & Skills
Required:
- Minimum 3+ years of hands-on experience managing Meta and Google Ads campaigns.
- Proven track record of building complete digital funnels that consistently convert.
- Advanced expertise with GoHighLevel (pipelines, workflows, triggers, automation, and landing pages).
- Strong understanding of marketing analytics tools (Google Analytics, Meta Ads Manager, Google Tag Manager).
- Strong copywriting skills for creating persuasive, compliance-friendly healthcare campaigns.
- Excellent grasp of CRO (Conversion Rate Optimization) principles.
Preferred:
- Healthcare industry marketing experience.
- Knowledge of HIPAA-compliant marketing.
- Familiarity with SEO, retargeting, and omnichannel marketing strategies.
- Experience promoting high-value, cash-pay healthcare services.
________________________________________
Performance Metrics
Success in this role will be measured by: -
- Cost per Lead (CPL) within target range.
- Conversion Rate from lead to booked appointment.
- Return on Ad Spend (ROAS).
- Funnel completion rate and automation efficiency.
More information about this Marketing Specialist - Advanced Healthcare Funnel Builder Job
Please go through the below FAQs to get all answers related to the given Marketing Specialist - Advanced Healthcare Funnel Builder job
- What are the job requirements to apply for this Marketing Specialist - Advanced Healthcare Funnel Builder job position?
- Ans: A candidate must have a minimum of 3+ year experience as an Marketing Specialist - Advanced Healthcare Funnel Builder
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BA, BBA/BBM, BSc
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Marketing Specialist - Advanced Healthcare Funnel Builder is a work from home job?
- Ans: Yes,its a Work from Home Job.
- How many job vacancies are opening for the Marketing Specialist - Advanced Healthcare Funnel Builder position?
- Ans: There are immediate 1 job openings for Marketing Specialist - Advanced Healthcare Funnel Builder in our Organisation.
Job Particulars
Who can apply Experienced (3+ Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id2744130
Job Category BSc/BCA/BBM , Sales and Marketing , Work from Home
Locality Address Sas Nagar
State Punjab
Country India
About Company
AUGMENTIVE BUSINESS 7 SOLUTIONS PRIVATE LIMITED
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