Media Lead Brand Marketing (Media Strategy), Jobs in Mumbai - Talent Tigers

Media Lead Brand Marketing (Media Strategy), Mumbai Hiring for Its a direct broadcast satellite television provider in India 8 - 13 Years Mumbai Job Description Looking for a result-driven Media Professional who will spearhead the advertising campaigns andoptimize media strategies to maximize audience reach. The person will be responsible for leading andoverseeing our media strategy, planning, tactical execution, implementation, optimization andperformance analysis. He/She would be custodian of the Media Agency Partnership and would be responsible to maximizeresults, while at the same time ensuring a symbiotic relationship. Responsibilities Work Closely with the Brand and Media Agency, in order to deliver on Business and BrandMetrics Ensure a cohesive advertising message across various Media platforms and Drive Innovation Coordinate launch of media campaigns with Communications, Commercial and Sales Function. Keep abreast of industry figures, including distribution, audience figures and advertising trends.Use analytics to improve advertising strategies. Monitor buying strategies. Monitor and optimize effectiveness of campaigns. Build strong relationships with Key Stakeholders across the entire Media Value Chain. Responsible for the structuring and negotiate of tailor-made Media campaigns with Broadcasters and Publications. Play a key role in Reach maximization and bridging the gap between TV and Digital Plans Custodian of all new technology initiatives in Media Planning Assist the B2B Revenue Team in driving their business goals Requirements Extensive work experience (10-15 Years) at a Top Tire Media Agency or Media Department of anFMGC/Consumer Goods Company Excellent interpersonal skills. Being a Team Player is critical for this Role. Knowledge of different types of media channels. Demonstrable experience with building effective advertising campaigns Familiarity with digital marketing would be advantageous. Strong decision-making skills Excellent communication skills Outstanding organizational and time management skills PGMBA/PGDM - Marketing Company Profile Talent Leads HR Solutions Pvt Ltd Talent Leads HR Solutions (P) Ltd. is an Executive search & Recruitment firm managed by a team of professionals. We conduct searches for top, senior and middle level professionals for startups and large organizations across multiple industries throughout India. Our foundation stone is our commitment to client satisfaction, deep regard for personal relationships and dedication to quality. We maintain the highest levels of integrity, confidentiality and professionalism in serving our clients and employ the most transparent search process. We accept only those mandates to which we are confident to deliver superior results and consciously restrict the number of clients in a specific industry to avoid off limit issues.