Online Marketing Executive Jobs Opening in Wheelchair india at Indore-Others, Indore
Job Description
Position Summary:
We are looking for a dynamic and analytical Online Marketing Executive to drive our product’s digital presence and generate leads among both dealers and end users. The ideal candidate will be responsible for planning, executing, and optimizing targeted online marketing campaigns with a dual-strategy approach, tailored separately for B2B (dealers/distributors) and B2C (retail customers). You will play a key role in increasing brand visibility, engagement, inquiries, and ultimately conversions across multiple digital platforms.
Key Responsibilities:
1. Digital Strategy & Audience Segmentation
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Develop and implement a dual online marketing strategy for:
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Dealers / Distributors (B2B)
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End Users / Consumers (B2C)
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Create audience personas for both segments to guide content tone, platform usage, and messaging style.
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Monitor market trends, competitor activity, and platform algorithm changes to adjust campaigns accordingly.
2. Content Development & Campaign Execution
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Design and publish compelling content across digital channels, including:
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Product videos, dealer onboarding materials, educational posts (for dealers)
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Offers, reviews, feature highlights, and “how-to” content (for end users)
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Write clear and persuasive ad copy, blog posts, landing pages, and email marketing content.
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Work closely with the design team to ensure content is brand-consistent and optimized for conversions.
3. Performance Marketing
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Run paid campaigns on platforms such as Google Ads, Facebook Ads, Instagram, and LinkedIn:
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Lead generation campaigns for dealers and B2B inquiries.
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Conversion-driven campaigns for end users to boost product sales or app downloads.
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Set up and monitor ad campaigns, budgets, A/B testing, and conversion tracking.
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Optimize cost per lead (CPL) and return on ad spend (ROAS) through data-driven decisions.
4. Website & SEO Management
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Collaborate on maintaining and optimizing the company website for both dealer acquisition and user engagement.
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Ensure landing pages are optimized for different audiences and campaign goals.
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Perform keyword research and on-page SEO for better organic visibility.
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Monitor and analyze website performance using tools like Google Analytics and Search Console.
5. Social Media Marketing
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Manage the brand’s social media presence across Facebook, Instagram, LinkedIn, and YouTube.
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Plan a content calendar with tailored posts:
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B2B-focused: dealer success stories, partner programs, bulk offers
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B2C-focused: product highlights, user testimonials, limited-time discounts
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Engage with followers, respond to queries, and build an active online community.
6. Email Marketing & CRM Integration
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Segment email lists and run targeted email campaigns for:
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Dealer onboarding, updates, and loyalty programs
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Customer promotions, product guides, and feedback requests
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Monitor open rates, click-through rates (CTR), and conversions from email campaigns.
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Use CRM tools to track lead journeys and support sales follow-up.
7. Analytics & Reporting
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Track the performance of all digital campaigns and provide regular reports to the marketing and sales team.
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Key KPIs include:
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Website traffic by audience type
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Lead quality and volume
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Conversion rates and ROI
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Engagement metrics across platforms
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Suggest improvements based on data insights and market feedback.
More information about this Online Marketing Executive Job
Please go through the below FAQs to get all answers related to the given Online Marketing Executive job
- What are the job requirements to apply for this Online Marketing Executive job position?
- Ans: A candidate must have a minimum of fresher as an Online Marketing Executive
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BBA/BBM
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This Online Marketing Executive is a work from home job?
- Ans: No ,its not a Work from Home Job.
- How many job vacancies are opening for the Online Marketing Executive position?
- Ans: There are immediate 1 job openings for Online Marketing Executive in our Organisation.
Job Particulars
About Company
The Company is now forging ahead in the field under the leadership of Mr. Manish Batra. He has been providing innovative solutions in terms of designing the products so as to supply products that are high in quality and comfort level.
We have 35 years of valuable experience in Wheelchairs, Tricycles Manufacturing. A complete range of product to adult and children, use of innovative designing for creating better products, Customized product manufacturing in India, the experience of supplying to large Governments bodies.
While appearance is important to most wheelchair users, function and comfort is still a priority and there have been huge advances in technology since the 1982s which allow one to choose a wheelchair which will be the best possible combination of function, appearance, and comfort for the needs of the user.
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