Product Marketing Jobs in Bangalore - Whatfix
Job Description
About the internship
Selected intern's day to day responsibilities include:
1. Drive execution of specific marketing and business initiatives, as needed to meet business demands
2. Analyze market/competitive data and customer research to identify growth and improvement opportunities across the business, product, and marketing
3. Conduct primary customer research as needed
4. Collaborate with product, marketing, and sales to execute strategies and programs
5. Align cross-functionally across product marketing teams to drive holistic strategy
6. Define and drive the go-to-market plan, including setting goals for campaigns, building out positioning and messaging by target customer and channel, prioritizing those campaigns, executing on them, and reporting on results
7. Drive post-launch marketing programs for sustained growth
8. Write communications and presentations as well as help build supporting pre-sales and post-sales content
1. Drive execution of specific marketing and business initiatives, as needed to meet business demands
2. Analyze market/competitive data and customer research to identify growth and improvement opportunities across the business, product, and marketing
3. Conduct primary customer research as needed
4. Collaborate with product, marketing, and sales to execute strategies and programs
5. Align cross-functionally across product marketing teams to drive holistic strategy
6. Define and drive the go-to-market plan, including setting goals for campaigns, building out positioning and messaging by target customer and channel, prioritizing those campaigns, executing on them, and reporting on results
7. Drive post-launch marketing programs for sustained growth
8. Write communications and presentations as well as help build supporting pre-sales and post-sales content
Who can apply
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. can start the internship between 15th Feb'21 and 22nd Mar'21
3. are available for duration of 4 months
4. have relevant skills and interests
Other requirements
1. Ability to think independently, and deliver high-quality work against tight deadlines
2. Enjoys building collateral, driving marketing campaigns, and communicating internally and externally leveraging different channels
3. Strong quantitative analytical ability
4. Excellent written and oral communication skills
5. Master's degree or equivalent practical experience, MBA/ PGDM preferred
Perks
Number of openings-1
Job Particulars
Education Diploma, B.Com, M.Com, MA, BBA/BBM, BCA, MBA/PGDM, BSc, MCA, MSc, PG Diploma, 12th Pass (HSE), BFA, BSW
Who can apply Freshers
Hiring Process Face to Face Interview
Employment TypeInternship / Projects
Job Id1127687
Job Category MBA , Diploma , Sales and Marketing
Locality Address
State Karnataka
Country India
About Company
Founded in 2013 by Khadim Batti and Vara Kumar Namburu, Whatfix is one of the fastest-growing SaaS companies in India (Bangalore), targeting enterprises globally. Whatfix is disrupting the way application support and learning content is consumed by providing contextual and interactive walkthroughs inside enterprise applications at the exact time a task is being performed.
We provide enterprises with a software platform that allows them to create interactive guides or flows that sit as an overlay inside any web application. Flows are contextual - they appear based on where you are in the application (location) and who you are (role). Several Fortune 500 enterprises worldwide trust Whatfix to reduce the time-to-value of business applications thereby improving users' productivity and performance. Whatfix is growing at 4X year over year, and with a hustling team spread across India, UK, the US, Australia, and Switzerland, we're growing at a 300% rate YoY.
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