Iyurved is building a global FMCG brand based on efficacy and convenience for the woman of the house. It offers health benefits for common concerns around her kids, herself, and her family. Our first products are centered around kids offering benefits around the brain, healthy weight gain, sleep, eyes, immunity, acne, and general daily nutrition.

Iyurved is founded by Vandita and Ketan, a husband and wife entrepreneurial team (Vandita founded a foods company Sacheez in 2008-09 and Ketan co-founded Mettl and ran it for 10 years before selling it to a US MNC) who saw that there is nothing equivalent available in the market and there is a strong case to build a large Indian brand in this area. We are 10 people strong at the moment and are supported by some of the best consultants creating a very strong product and brand IP.