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Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentations
Understand business objectives and design surveys to discover prospective customers’ preferences
Compile and analyze statistical data using modern and traditional methods to collect it.
Perform valid and reliable market research SWOT analysis.
Interpret data, formulate reports and make recommendations.
Use online market research and catalog findings to databases.
Provide competitive analysis on various companies’ market offerings, identify market trends, pricing/business models, sales, and methods of operation.
Evaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correct.
Remain fully informed on market trends, other parties research and implement best practices.
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