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Search Engine Marketing Specialist Jobs in Chennai - EchoVME

Search Engine Marketing Specialist

EchoVME
experience-icon 2 Years
salary-icon Not disclosed
qualification-icon Any Graduate, Other Course
Expired

Posted: 04 Feb 21

Job Description

Key Responsibilities:


  • Driving Client Relationships: Engaging with clients to understand their business requirements and translating that into appropriate digital initiatives.
  • Performance Marketing and Media-Planning: Running campaigns across Facebook, Linked In, and coordinating on overall media plan; Daily analysis of the campaigns to ensure high ROI for our clients.
  • Minimum 2 years of digital marketing experience, with a significant part of that being hands-on experience with campaigns on search, display, social media, and email. A strong grasp of the nuances of each channel.
  • 'Best Practices' knowledge of Search Engine Marketing tactics and guidelines preferred.
  • Must have experience with Cost Per Click advertising.
  • Should be master of basic search ads and more advanced techniques like search-based retargeting, ad extensions, etc.
  • Ability to select keywords, write compelling ad copy, and optimize campaigns to meet established ROI goals and conversion metrics.
  • Managing PPC accounts for several brands across multiple search engines
  • Setting up and optimizing accounts from campaigns, keyword research, writing ad copy to bid management etc. 
  • Prepare Ad Content and Creatives
  • Leverage analytics tools to optimize the performance of marketing campaigns.
  • Create Campaign Strategy
  • Provide recommendations and execute strategies for keyword opportunities, campaign structuring, targeting, display network, and other facets of paid search in accordance with client goals.
  • Monitor budget and adjust bids to gain better ROI
  • Specialist in Google Adwords, Facebook Ads.



Requirements:


  • At least 2 -3 years of experience with paid search campaigns.
  • Exceptional written and spoken communication.
  • Ability to manage multiple projects at the same time
  • Keep abreast of PPC and SEM trends.
  • Strong knowledge of Google Analytics preferred.
  • Excellent analytical & problem-solving skills.
  • High proficiency in Excel


Key Attributes:


  • Excellent attention to detail
  • Maintains a diplomatic and professional approach to work in all circumstances
  • Accountable and responsive; able to deliver outcomes effectively
  • Displays a consistent level of evident enthusiasm
  • Flexible, versatile, and copes well under pressure
  • Has high personal standards and promotes them in others
  • Ability to be a team player as well as a self-motivated person
  • A positive attitude is a must
  • Independent learning ability

Job Particulars

Education Any Graduate, Other Course
Who can apply Experienced (2 Years)
Hiring Process Face to Face Interview
Employment TypeFull Time
Job Id1107222
Locality Address
Country India

About Company

echoVME
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