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SEO Analyst - Digital Marketing Jobs in Chennai - Comodo Security Solutions Private Limited

SEO Analyst - Digital Marketing

Comodo Security Solutions Private Limited
experience-icon 1 to 3 Years
salary-icon Not disclosed
qualification-icon Other Course
Expired

Posted: 23 Mar 20

Job Description

Technical SEO Lab:

Technical SEO relates to all about following search engine requirements in order to improve crawling. These requirements are constantly changing and becoming more complex in order to keep up with the search engines, which are getting more and more sophisticated each day. So we can say that technical SEO is in a state of constant refinement.

Job Description

Specifically, this person will work to Strategize, prioritize, plan, and manage execution of Technical SEO strategies to monitor overall SEO trends, search algorithm updates, and emerging SEO strategies and to act as a subject matter expert.

Responsibilities

Conduct research, analyse on-site content and complete technical audits.

Ability to perform keyword research, write optimized HTML tags, provide recommendations on internal linking, content promotion, content creation and implementation of schema mark up.

Technical Analysis: Conduct comprehensive technical site audits on desktop as well as mobile to identify gaps like page indexing, text to HTML ratio, broken links, etc. and suggest recommendations. Also enable the execution of optimization plans with the team leader and project managers.

Conducting Technical SEO experiments using rigorous approaches and measurement methods (Ranking,traffic and leads improvement) and proving their effectiveness.

Other Technical SEO Responsibilities:

Website Loading Speed Time

Limit the Number of Resources
Improve Server Response Time
Optimize & Reduce Image Size Without Affecting the Visual Appearance
Reduce the Number of Redirects & Eliminate Redirect Loop
Set a Browser Cache Policy
Minimize the Render-Blocking Javascript and CSS

Website Functionality & Usability

Make Sure Your Resources Are Crawlable
Verify the Indexed Content
Test Your Robots.Txt File to Show Google the Right Content
Review Your Sitemap to Avoid Being Outdated
Review Blocked Resources (Hashbang URLs) with Fetch as Google
Optimize Your Crawl Budget
Set up Correctly the 301 Redirects After Site Migration
Avoid Meta Refresh for Moving a Site
Use Redirect for Flash Site to the HTML Version
Use Hreflang for Language and Regional URLs
Use the Secure Protocol HTTPs
Build Search Engine Friendly URLs

Content Optimization

Replace Broken Images
Audit Internal Links to Improve Your Chances to Rank Higher
Get Rid of Duplicate Content
Use Structured Data to Highlight Your Content
Keep a Reasonable Number of Links On-Page
Avoid Canonicalizing Blog Pages to the Root of the Blog

User-Friendlier Website

Set up Your Amp the Right Way Mobile Friendlier
Add Breadcrumbs for a Better Navigation

Education
  • UG :
  • Any Graduate in Any Specialization, Graduation Not Required
  • PG :
  • Any Postgraduate in Any Specialization, Post Graduation Not Required
  • Doctorate :
  • Any Doctorate in Any Specialization, Doctorate Not Required

Job Particulars

Education Other Course
Who can apply Experienced (1 to 3 Years)
Hiring Process Walk - In
Employment TypeFull Time
Job Id900190
Locality Address
Country India

About Company

Comodo Security Solutions Private Limited
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