Job Description
This is a remote (work-from-home) position.
Key Responsibilities:
1. On-Page SEO:
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Keyword Research: Conduct thorough keyword research using SEO tools (like Google Keyword Planner, Ahrefs, SEMrush) to identify high-value keywords for optimization.
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On-Page Optimization: Optimize website pages (including content, meta tags, headings, images, and URLs) to improve search engine rankings.
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Content Strategy: Collaborate with the content team to ensure that website content is SEO-optimized, ensuring keyword usage, readability, and engagement.
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Internal Linking: Manage and improve internal linking structure to enhance user experience and site crawlability.
2. Off-Page SEO:
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Link Building: Develop and execute link-building strategies to acquire high-quality backlinks from authoritative websites.
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Outreach Campaigns: Conduct outreach to industry blogs, influencers, and websites for guest posting, collaboration, and backlinking opportunities.
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Reputation Management: Monitor and manage the company’s online reputation by improving domain authority through ethical SEO practices.
3. Technical SEO:
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Website Audits: Perform regular SEO audits to identify technical issues (like broken links, crawl errors, slow page loading speeds) and recommend fixes.
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Site Speed Optimization: Work with the development team to optimize website speed, ensuring fast loading times to enhance user experience and search rankings.
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Mobile Optimization: Ensure the website is mobile-friendly and optimized for mobile search rankings.
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Structured Data Markup: Implement structured data (schema markup) to enhance rich snippets and increase visibility on search results.
4. Analytics & Reporting:
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Performance Monitoring: Use Google Analytics, Google Search Console, and other SEO tools to monitor organic traffic, rankings, and user behavior on the website.
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Data Analysis: Analyze SEO performance data to understand trends, patterns, and opportunities for improvement.
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Monthly Reporting: Prepare and present monthly SEO reports to stakeholders, including key metrics like organic traffic, keyword rankings, backlinks, and conversions.
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Competitor Analysis: Regularly monitor competitor websites and SEO strategies to identify gaps and new opportunities for growth.
5. SEO Strategy & Recommendations:
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SEO Roadmap: Collaborate with the digital marketing team to create and execute a comprehensive SEO strategy for both short-term and long-term goals.
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Trend Identification: Stay up to date with the latest SEO trends, algorithm updates, and industry best practices to ensure the company’s SEO efforts remain effective.
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Optimization Recommendations: Provide actionable recommendations to improve the website’s SEO performance and content quality.
6. Collaboration & Cross-Functional Work:
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Content Team Collaboration: Work closely with the content team to ensure blog posts, landing pages, and other content types are optimized for SEO.
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Web Development Collaboration: Coordinate with web developers to implement technical SEO changes and improvements.
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Cross-Functional Communication: Collaborate with the social media, PPC, and design teams to ensure SEO initiatives align with broader marketing goals.
Qualifications & Skills:
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Educational Qualifications:
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Bachelor’s degree in Marketing, Communications, Computer Science, or a related field.
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Google Analytics, Google Ads, or other relevant certifications are a plus.
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Skills:
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SEO Knowledge: Strong understanding of on-page, off-page, and technical SEO practices.
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SEO Tools Proficiency: Proficiency in SEO tools such as Google Analytics, Google Search Console, Ahrefs, SEMrush, Moz, Screaming Frog, etc.
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Keyword Research: Expertise in performing keyword research and creating SEO strategies based on keyword data.
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Content Optimization: Ability to optimize content for SEO while maintaining quality and readability.
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Analytical Skills: Ability to interpret SEO data and generate actionable insights from it.
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Attention to Detail: High attention to detail, particularly when it comes to tracking metrics, monitoring changes, and implementing SEO fixes.
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Communication Skills: Strong written and verbal communication skills for reporting and collaboration.
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Problem-Solving: Ability to diagnose SEO issues and implement effective solutions.
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More information about this SEO Analyst Job
Please go through the below FAQs to get all answers related to the given SEO Analyst job
- What are the job requirements to apply for this SEO Analyst job position?
- Ans: A candidate must have a minimum of 1 to 2 year experience as an SEO Analyst
- What is the qualification for this job?
- Ans: The candidate can be a Graduate from any of the following: B.Com, BA, BBA/BBM, BCA, BSc
- What is the hiring Process of this job?
- Ans: The hiring process all depends on the company. Normally for an entry level, hiring the candidate has to go for Aptitude, GD (If they look for communication),Technical test and face to face interviews.
- This SEO Analyst is a work from home job?
- Ans: Yes,its a Work from Home Job.
- How many job vacancies are opening for the SEO Analyst position?
- Ans: There are immediate 1 job openings for SEO Analyst in our Organisation.
Job Particulars
About Company
Tirunelveli 
1 to 2 Years 
Salary not disclosed 
B.Com, BCA, BE/B.Tech, BSc 
