SEO Executive Jobs in Mumbai - Olio Solutions LLP

• We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.
  
• You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks.
•  You will also manage all SEM campaigns on Google, Yahoo and Bing in order to maximize ROI.
  

 Responsibilities

• Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns
  
• Track, report, and analyze website analytics and PPC initiatives and campaigns
  
• Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  
• Optimize copy and landing pages for search engine marketing
  
• Perform ongoing keyword discovery, expansion and optimization
  
• Research and implement search engine optimization recommendations
  
• Research and analyze competitor advertising links
  
• Develop and implement link building strategy
  
• Work with the development team to ensure SEO best practices are properly implemented on newly developed code
  
• Work with editorial and marketing teams to drive SEO in content creation and content programming
  
• Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.
  

• Proven SEO experience
  
• Proven SEM experience managing PPC campaigns across Google, Yahoo and Bing.
  
• Solid understanding of performance marketing, conversion, and online customer acquisition
  
• In-depth experience with website analytics tools (e.g. Google Analytics, NetInsight, Omniture, WebTrends)
  
• Experience with bid management tools (e.g., Click Equations, Marin, Kenshoo, and Search Ignite)
  
• Experience with A/B and multivariate experiments
  
• Working knowledge of HTML, CSS, and JavaScript development and constraints
  
• Up-to-date with the latest trends and best practices in SEO and SEM