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SEO - SEM Specialist Jobs in Pune - Hitachi Vantara

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SEO - SEM Specialist
Hitachi Vantara
Hitachi Vantara
Last Date 29 Aug 2020
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Hitachi Vantara - Job Details

Date of posting: 30 Jun 20
The Company

Hitachi Vantara, a wholly-owned subsidiary of Hitachi, Ltd., guides our customers from what’s now to what’s next by solving their digital challenges. Working alongside each customer, we apply our unmatched industrial and digital capabilities to their data and applications to benefit both business and society. More than 80% of the Fortune 100 trust Hitachi Vantara to help them develop new revenue streams, unlock competitive advantages, lower costs, enhance customer experiences, and deliver social and environmental value.

The Role

The SEO/SEM specialist will work with marketing stakeholders and cross-functional website teams to implement SEO best practices on and off-page. Conduct audits, prepare reports and analysis to demonstrate keyword effectiveness for SEO and SEM strategies, maintenance, and optimization of PPC. Define KPIs to align with business and campaign goals across website, search, email, and other digital channels. Monitor and advise on trends to enhance conversion and eliminate unwanted spend.

Responsibilities
  • Define SEO strategy and roadmap for better search engine experience and visibility.
  • Collaborate with cross-functional teams to implement SEO/SEM enhancements, recommendations, best practices, and reports.
  • Focus on improving SERPs for brand websites.
  • Implement SEO and paid advertising strategies for each brand based on BrightEdge reports.
  • Advise on converting and non-converting terms to improve campaign relevancy and reduce unwanted spend for conversions, clicks & traffic.
  • Create and optimize content for websites, blogs, ads and other digital platforms as required.
  • Develop and implement link building strategy.
  • Collect and analyze data, research competitors and identify trends in order to achieve maximum ROI for paid search campaigns.
  • Set up and manage PPC/CPC, remarketing, and social media advertising campaigns.
  • Monitor and report on KPI's, using Google Analytics, AdWords and social insight tools.
  • Generate monthly reports on SERPs and advertising engagement for each brand with BrightEdge and Google AdWords.
  • Maintain keyword repository based on analysis, search counts, geographic regions
  • Index and monitor webpage search result performance with Google Search Console

Qualifications
  • Bachelor’s degree in Information Technology, Computer Science, or related field strongly preferred
  • 5+ years SEO experience, including content creation, keyword research, and reporting, with BrightEdge.
  • 5+ years SEM experience managing ad campaigns across search engines, with Google.
  • 3+ years AEM experience monitoring performance, tagging content, implementing metadata, and updating Sitemap.XML
  • Understanding of digital marketing and how SEO/SEM fits into larger marketing initiatives
  • Knowledge of technical aspects of SEO (HTML mark up, canonical URLs, etc) and the ability to implement as needed.
  • Up-to-date with the latest trends and best practices in SEO and SEM.
  • Experience with bid management tools, especially Google AdWords.
  • Experience with link building campaigns (white hat only)
  • Strong understanding of website analytics through Adobe Analytics
  • Experience using Tag Manager and/or remarketing platforms is a plus

We are an equal opportunity employer. All applicants will be considered for employment without attention to age, race, color, religion, sex, sexual orientation, gender identity, national origin, veteran or disability status.

Job Summary

Job Type : Full Time
Job Category : Diploma,Digital Marketing
Hiring Process : Face to Face Interview
Who can apply : Freshers and Experienced (0 to 3 Years )

About Hitachi Vantara

Hitachi Vantara
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This posting is done directly & exclusively on Freshersworld.com. We do not entertain any unsolicited calls or enquiries from any consultants, other portals or TPOs. Notice: This recruitment is FREE. if the recruiter charges any fees, please write us info@freshersworld.com
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Hitachi Vantara recruiting SEO - SEM Specialist Experienced(0 to 3 Years) candidates candidates nearby Pune.Hitachi Vantara vacancies for SEO - SEM Specialist is recruited through Written-test, Face to Face Interview etc.
Hitachi Vantara Company recruits a lot of Experienced(0 to 3 Years) candidates candidates every year based on the skills . The candidates with M.Com, BBA/BBM, MA, BSc, BCA, BSW, BEd, MEd, 12th Pass (HSE), PG Diploma, MSc, M Phil / Ph.D, Diploma, B.Com, BFA, MCA are selected to full fill the vacancies in SEO / Social Media job field. The candidates nearby Pune can apply for SEO - SEM Specialist position in Hitachi Vantara. All candidates should have a degree or post-graduation in the required field based on the requirement mentioned. The jobs are available in Full Time basis. When it comes to the Hitachi Vantara recruitment, candidates are mostly chosen for the department of SEO / Social Media . To learn more about the current jobs and other details, it is better to go through official site of Hitachi Vantara and Freshersworld. Find the latest jobs near you and near your home. So, that you don’t need to relocate. The Freshersworld is a leading employment portal that researches the official site of Hitachi Vantara and provides all the details about the current vacancies, the application process, selection process, interview test details, important dates and other information. Search and apply for the top job positions in Hitachi Vantara and near your city and get a secured career.